McDonald’s has brought “Emojis” to life.
December 28, 2015
Mcdonald’s Turns People into Emojis!
Credits:
Campaign: McDonald’s “Come As You Are”
Brand: McDonald’s
Agency: BETC Paris
ECD: Rémi Babinet
Creative director: Damien Bellon
Art director: Juri Zaech
Assistant AD: Albert Yvert
Copywriters: Samuel Moore, David Aronson
Directors: We Are From LA
Production company: Iconoclast
Tags
#Burger
animated emojis
BETC Paris
Brilliant Ads
Buggles
Come as you are
Damien Bellon
digital communication reduces facial expression
Emojis
fast food
fast food chain
French ad
Green United Music
homogenised food
Iconoclast
junk food
Leo Burnett
mc donalds
McDonald's
McDonald's "Come As You Are"
McDonald's Emojis
McDonald's Emojis TV Commercial
McDonald's France
McDonald’s lover
Rémi Babinet
TVC
Venez comme vous êtes
Video Killed the Radio Star
We Are From L.A.