McDonald’s McCafé: A good coffee keep us awake and stay alert

McDonald’s – McCafé, Sometimes we need to be awake at hours that we would usually be resting. When we study, work at night, or had to stay making extra hours, a good coffee keep us awake and stay alert, turning night into day.

Credits
Campaign name: Awaken
Media: Print/Outdoor
Industry: Food
Published: June, 2019
Market: Buenos Aires, Argentina
Language: Spanish
Agency: DDB, Buenos Aires, Argentina
Advertiser: McDonald’s
Brand: McCafé
Chief Creative Officer: Adrián Piattoni / Facundo Varela
Executive Creative Director: Adrián Piattoni / Facundo Varela
Creative Director: Ariel Di Nardo / Norma Pappano
Art Director: Ezequiel Irureta
Copywriter: Marcela Pacheco
Retouch: Dante Rodriguez
Print Production: Dante Rodriguez
Account Supervisor: Javier Ballve
Account Manager: Paula Lazzaro

Tags:
Print advertising, Creative Print Ads, Print campaign, Creative Advert, Food, Argentina, McCafé, McDonald’s