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Nike: A Momentary Lapse In Concentration – Zion Williamson

Nike: A Momentary Lapse In Concentration – Zion Williamson

Zion Williamson Shoe Blunder - Nike

Nike had one of its biggest blunders when rising star Zion Williamson’s shoe blew out during a game between Duke and North Carolina. But much like all mistakes in sports, you have to get up, keep playing, and make sure it never happens again.

Zion Williamson Shoe Blunder - Nike

Credits
Title: A Momentary Lapse In Concentration
Client: Nike
School: Miami Ad School Hamburg
Credit: Patrick Chase (CW,AD)

Zion Williamson’s Nike Shoe