Digital Campaigns

Every year companies spend millions in terms of money and efforts to create the best digital campaigns. Most digital marketing campaigns get overlooked due to the rate of Internet clicks per hour. However, creative advertising ideas create a special place in the hearts and minds of the user. The advertising campaigns undertaken through social media and digital media comprise of out of the box ads, still ads, viral videos which promote the product, and any other creative ideas which can stand out from the crowd of millions of businesses who are posting ads online. The major benefit of digital marketing is such that it is often not viewed as an advertisement or marketing idea. It is rather viewed as a culture or trend which people are keen to look at and follow. They become the crucial and celebrated moment in social media and digital marketing space. Agencies and market leaders are constant innovation the way they can hold the attention of their viewers.

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“Say it with Pepsi” this summer with #PepsiMoji

#sayitwithpepsi this summer with #PepsiMoji. PepsiCo created a unique take on celebrating emojis. The designs…

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The Hunger Project Australia: A Table To End Hunger

Eat at Australia’s most exclusive restaurants without having to wait months for a table. ‘A…

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Sky Q – Fluid Viewing

A TVC you can’t watch without saying “Waaaooooww!!” British Sky Broadcasting Sky introduces concept of…

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IDFC: Dil Ke Ameer

The heart beats loudest for the things closest to it. Much louder than the voice…

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adidas Case Study: The Full Value of Mobile

Adidas worked with its agency iProspect to leverage mobile’s power to reach on-the-go customers. They…

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Cafe TC Liquor Ticker – The World’s First Ad Ticker on WhatsApp

Ready to experience WhatsApp in a never-seen-before way? Say hello to Cafe TC’s #LiquorTicker –…

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Smirnoff Experience #unfakeit

If you thought a party was about making heads turn and jaws drop, let us…

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Vaseline to help heal the skin of 5 million people

The Vaseline Healing Project & Viola Davis Help Heal Skin Worldwide. Vaseline® has launched a…

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Mike Mellia: A selfie a day keeps the doctor away

“That one time I had dinner at Ralph Lauren’s house.” “That one time I ate…

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Mindblowing Images of Dancers In Nature captured by a Swedish Photographer.

Bertil Nilsson is a Swedish photographer and filmmaker who captures dancers and performers in natural…

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Coca-Cola: The Social Robot

A robot avatar that participates in activities for you. Meet Coca-Cola’s Social Robot Credits: Media:…

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Tata #GetSetBolt – The Great Twitter Race

Most of the brands in the year 2015 tried their hands at influencer driven marketing…

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Digital Marketing Trends Of 2015

Smartphones are always On. Always With Us and always Connected. Source: hoppinonline Digital Marketing Trends…

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Facebook Improving Mobile Profiles by allowing short video clips in profile picture.

Facebook Says: “People visit Facebook profiles more than four billion times per day, and we’re…

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Introducing #UnescapableBollywoodTimes. Dedicated to the 90s kid in you.

You know you’re a 90s kid if you eagerly waited for Chitrahaar on Wednesdays and those classic movies on Friday nights. To you, the quintessential 90s kid, here’s an animated nostalgic trip down the memory lane.