Unconscious Bias Captcha by LinkedIn

To expose and test the Unconscious Bias present in the workplace, Miami Ad School implemented a unique captcha on LinkedIn. This outrageous idea from their students Tudor Cucu (AD) and Shadab Wajih (AD) shows how biased we often face people.

Credits
Advertising School: Miami Ad School, Europe
Client: LinkedIn
Creatives: Shadab Wajih, Tudor Cucu
Instructor: Niklas Frings-Rupp

This campaign is about:
Print Advertising, Print Advert, Creative Print Ad, Best digital campaign