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adidas Case Study: The Full Value of Mobile

adidas Case Study: The Full Value of Mobile

adidas Case Study: The Full Value of Mobile Campaigns of the World®

Adidas worked with its agency iProspect to leverage mobile’s power to reach on-the-go customers. They recognized that in order to build an effective mobile presence, they had to pivot their thinking to understand how mobile drives value beyond mobile commerce, particularly in-store sales.

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