Papa CJ & White Rivers Media urging people to #GoOutAndVote

Internationally acclaimed stand-up comedian Papa CJ and White Rivers Media co-conceptualize a pro-voting, witty campaign with a series of videos urging people to vote. #GoOutAndVote

With the election season right at our doorsteps, it’s about time all of us get out there to cast our votes and own those ink marked nails. The hard truth is that in spite of being taught from early on about our right and privilege to vote and about how each vote matters, most of us don’t realize the seriousness of it! The Election Commission’s data about the turnout figure of less than 60% in Bengaluru on Thursday goes to emphasize the graveness of the situation.

‘It is important to make people realize the seriousness and yet we wanted to keep it light-hearted and witty. So, we set about creating a completely non-political campaign with some humorous content coupled with eye-opening facts’, said Papa CJ as he launched a series of short videos urging people to go out and vote! In his signature observational humour style, Papa CJ drew parallels with everyday real-life situations.

With this campaign, he aims to reach out to each and every voter, across the nation. While every individual voter might feel that a single vote does not make any difference, the balance tilts when this becomes a national attitude and lakhs, perhaps crores of votes are not cast.

This campaign has been co-conceptualized by Papa CJ & White Rivers Media in association with Ad Parody.

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Papa CJ, White Rivers Media, Ad Parody, Election Commission of India, Asia’s Best Stand-up Comedian, Award-winning International Comedian, Vote, Voting Campaigns, Election Campaigns, Digital Marketing Trends, Best Online marketing strategies, social media campaigns, #GoOutAndVote