News_Paper by New York Post

The newspaper industry is on its way out, threatening local journalism. So how will locals stay informed about their communities? ‘News_Paper’ – New York Post answered this by reimagining the newspaper and putting it on a different kind of paper we use every day. Receipts.

Credits
Client: New York Post
Campaign: News_Paper
Art Director: Yunxuan Wu
Copywriter: Ozzie Nunez