Terre Des Femmes presents ‘Bruise Automat’ – The photo booth against domestic violence

Bruise Automat by Terre Des Femmes

Domestic violence affects 1 in 4 women in Germany and millions of others around the world. But because people don’t pay much attention to statistics, brand used one of Berlin’s icons to raise awareness of this problem: the photo booth.

Together we can #ChangeThisPicture

Credits
Brand: Terre Des Femmes
Advertising Agency: DDB Berlin, Germany
Managing Creative Director: Myles Lord
Executive Creative Director: Gabriel Mattar
Creative Director: Ricardo Wolff
Art Director: Jose Gomes
Copywriter: Pedro Lourenco
Production Company: Polyxo Studios
Videographer: Zhong To / CuBird
Account Team: Andrea Razeto, Ben Maass-Stalp, Larissa Braun, Sanja Colli, Tim Jüngling

Tags: Facial recognition system, Technology, Bruise Automat