Christmas Traffic Lights by Audi
The Holidays are one of the most dangerous times of the year to be on the road, with more accidents and more casualties than any other time of the year in Portugal. To raise awareness for that fact, Audi, in partnership with the city of Cascais, decided to turn a distraction into a solution, and synchronised the Christmas Lights with the traffic lights to create Christmas Traffic Lights.
Credits
Advertising Agency: NOSSA, Lisboa, Portugal
Creative Direction by Rafael Clark
Creative Supervision and copy by Andre Afonso
Senior Art Direction by Savio Hatherly
Social by Joao Paiva and Joao Parra
Produced by Boa Onda
This campaign is about:
Christmas Ads, Best Christmas Ads, Creative Advertising, Technology, Innovation, Audi, Best Christmas campaign, OOH