Gillette Barber Suraksha Programme

Gillette Barber Suraksha Programme – an initiative to support the barber community with COVID Insurance, distribution of Suraksha sanitation kits, best practices educational videos for safety and most importantly, giving them hope for the months to come. For all the times they groomed us to our best, let’s do our bit to #GroomTheirFuture.

Gillette will co-create education videos with renowned stylist Aalim Hakim on safety and hygiene measures, that will help barbers create a safe salon experience

Durghatna Se Der Bhali

Aalim Hakim Unboxes the Gillette Suraksha Kit

Aasha Ki Kiran

Suresh Ki Samajhdaari

To you, they were always more than just barbers. For Gillette, they’ve always been just like family. And come what may, family always takes care of its own. Visit and show your support for our dear barbers.

So today, when their business has unfortunately come to a standstill, threatening their livelihoods, it is our responsibility to help them back on their feet.

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While all of us have been affected by the lockdown, our barber friends are amongst those who have been affected the most. We all miss our barbers, because it isn’t just the haircuts or grooming – it’s the friendly conversations and banter that we so dearly miss. I’m happy to be part of the #GilletteBarberSuraksha programme, which aims to bring a positive difference to their lives. Expert hygiene-guideline videos, essential grooming supplies & COVID health insurance will help #GroomTheirFuture. So that when everything opens up, they too are ready to welcome us back and do what they do best, safely. @gilletteindia

A post shared by Sachin Tendulkar (@sachintendulkar) on Jun 22, 2020 at 12:12am PDT

Tags:
Gillette Barber Suraksha Programme, Covid Crisis, Coronavirus, Pandemic, Lockdown, P&G, Outdoor Campaign