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Her Street – A rallying cry for justice

Her Street – A rallying cry for justice

Her Street

Countless Black women have been victims of police violence and the only way to remember their names, is to never stop saying them. Or seeing them. Her Street is a movement to rename the exact street where these atrocities took place, after the women themselves. Miami Ad School honor the women by making them a landmark you cannot look away from and have streets become rallying cries for justice.
This was created as a part of the One Club Mentor & Creative Program at Wieden+Kennedy NY.

Credits
Campaign: Her Street
Advertising School: Miami Ad School, Mumbai + Miami Ad School, Mexico City
Agency website: https://miamiadschool.com/
Art Director: Catarina Barcala
Copywriter: Palak Kapadia

This campaign is about:
Integrated campaign, Technology, Best Digital campaign, Innovation, Awareness, Breonna taylor, India Beaty, Kisha Michael, Jessica Williams