Netflix Gif Campaign

Netflix has teamed up with Ogilvy Paris to roll out digital billboards. All of which feature a series of flashing GIFs pulled out of popular TV shows and films from the Netflix library.

The Netflix Gif Campaign react to different things, changing their emotions based on things like current events and even the weather.

Credits
Brand: Netflix
Agency: Ogilvy & Mather Paris
Executive Creative Director: Baptiste Clinet
Creative Director: Nicolas Lautier
Art Director: Julien Chiapolini
Copywriter: Riccardo Fregoso
Creative Assistants: Hélène Boudin, Nazgol Atharinejad
Production company: Delapost Paris