Volkswagen celebrates rally fans with WRC 2016: The Man on the box

#4TheFans – It’s fast. It’s dirty. It’s the incredible story of the fan, who was always there.
The FIA World Rally Championship belongs to the master class of Rally racing.
Volkswagen has launched a new international campaign during the Italian round of the WRC

Client: Volkswagen Motorsport GmbH
Advertising Agency: M&C Saatchi, Berlin, Germany
Account Management: Alexander Führling
Creative Director: Torsten Wirwas
Art Director:Heath Lock
Copywriter:Giacomo Nuti, Robert Hall
Production: Big Fish Berlin
Director:Marten Persiel
Cinematographer: Felix Leiberg

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