Air New Zealand wanted to tell the country about its 75th Anniversary exhibition at the Auckland museum. So agency True invited people to join us on a trip down memory lane.
Remember on planes when tea was served in porcelain instead of polystyrene? Well, if you don’t, Air New Zealand and True have offered a snapshot by delving into the airline’s past and taking News Works’ Newspaper Ad of the Month award for January with it.
campaign: Air New Zealand: “Remember when ads used to look like this?”
True Agency Team
Creative directors: Dom Antelme & Ian Sweeney
Copywriter: Scott Moyes
Art director: Melissa Chardet
Designer: Jen van Blerk
Senior account manager: Jess Standidge
Brand name: Air New Zealand
Agency: True New Zealand
Country: New Zealand