Desh Magazine – Desh Festive Campaign

Desh Magazine is one of Bengal’s oldest literary magazines. Sharodiyo Desh is the magazine’s Durga Pujo special publication. The magazine contains stories, essays, art, poems and other literary content. The festival of Durga Pujo marks the arrival of Goddess Durga along with her many children. One of Durga’s daughters, Goddess Saraswati, the goddess of art and knowledge has been portrayed in the campaign. She always carries a Veena which is a musical instrument which has been replaced in the campaign with other stationery items like a pen and a paintbrush.

Credits
Brand: Desh Magazine
Website: http://www.desh.co.in/
Campaign: Desh Festive Campaign
Advertising Agency: SoS Ideas, Kolkata, India
Executive Creative Director: Souvik Misra
Executive Creative Director: Soubhik Payra
Senior Creative Director: Joy Aich Bhowmik
Creative Director: Biswarup Nath

Tags:
Print, India, Recreation, Leisure, Desh Magazine, SoS Ideas, Kolkata, Print advertising, Creative Print Ads, Print campaign, Creative Advert