The Panasonic Nanoe TM technology for Automotive Airconditioners

Cannes Lions winning print ad

“The Panasonic Nanoe TM technology for Automotive Airconditioners is one of the most innovative technologies used in the automotive industry. We (Saatchi & Saatchi) developed the dog print ads campaign as a project for Panasonic to demonstrate the benefit of fresher air through this technology in an engaging way that everyone can relate to. The print campaign ran in March and April.”