Volvo: Leading the Way in Sustainable Innovation | Before the Words

Years before sustainability became a trend, Volvo was already implementing real actions to reduce its environmental impact. As Volvo celebrates its 97th anniversary worldwide, the brand showcases its longstanding commitment through a graphic campaign ‘Before the Words’. Actions spoke volumes long before words.

Credits
Client: Gildemeister
Brand: Volvo
Agency: Havas Perú
CCO: Mauricio Fernández-Maldonado
Creative Director: Renzo Viacava
Head of Art: Daniel Alvan
Copywriter: Paulo Ballón
Content Manager: Victor Ruelas
Designer: Jeanpeare Villena
Account Director: Miluska Angulo
Account Leader: Diego Alegre

This campaign is about:
Volvo, sustainability, environmental impact, eco-friendly practices, corporate responsibility, green initiatives, climate action, Environment, Volvo Before The Words