WWF: Plastic Blue

Classic blue, which chosen as the colour of 2020, always reminds our seas and the sky. But, sadly the seas are losing its colour now. Ignorance of people increases the plastic pollution in the waters. Therefore, the classic blue becomes “plastic blue” day by day – print advertisement created by THEBADGUYS, Turkey, for WWF.

Credits
Brand: WWF-Türkiye
Campaign: Plastic Blue
Industry: Public Interest, NGO
Agency: THEBADGUYS, Istanbul, Turkey
Website: http://badguys.work
Client Team: Tolga Yücel, Pelin Özkan, Yaprak Arda
Creative Director: Duha Keleşoğlu
Art Director: Merve Keleşoğlu, Semih Keleşoğlu
Graphic Designer: Canberk Arslanoğlu