Innovation

Clean air in a box volkswagen cotw
Volkswagen’s “Clean Air in a Box” by DDB China

Volkswagen Brand China and DDB China Group have created a pilot program aimed to help…

Ogilvy maxis sos network
Ogilvy’s ‘Maxis SOS Network’ a lifeline for flood affected victims

Maxis SOS: The Emergency Lifeline Campaign Ogilvy & Mather Hong Kong (Ogilvy) and leading Malaysian…

Moto repellent duang prateep foundation 1
MotoRepellent : Saving Lives One Ride At A Time

Mosquitos kill more people every year than any other animal in the world*, and in…

Adidas the full value of mobile
adidas Case Study: The Full Value of Mobile

Adidas worked with its agency iProspect to leverage mobile’s power to reach on-the-go customers. They…

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Ab Meri Baari with #ActiveRetirement

It’s better to live your dreams late than never, don’t you agree? Kahiye apne aap…

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Lenovo Mission A7000

Lenovo Mission A7000 For A7000 Lenovo India along with Experience Commerce launched MissionA7000 – a…

Honda paper cotw
Honda “Paper” – Take a journey through six decades of Honda innovation.

Take a journey through six decades of Honda innovation as multiple animators manipulate thousands of hand-drawn illustrations. Experience the Power of Dreams at honda.com

Iphone6s accesories launch cotw
iPhone 6s. The only thing that’s changed is everything.

The moment you use iPhone 6s, you know you’ve never felt anything like it. With just a single press, 3D Touch lets you do more than ever before. Live Photos bring your memories to life in a powerfully vivid way. And that’s just the beginning. Take a deeper look at iPhone 6s, and you’ll find innovation on every level.

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Shot on iPhone 6

People take incredible photos and videos on iPhone 6 every day.

Samsung safety truck cotw
An idea that instead of changing people’s lives. Saves Them.

Inspired by a startling statistic — in Argentina almost one human dies in a traffic accident every hour — Samsung and Leo Burnett Argentina set out to reclaim safety with “Safety Truck” and the power of innovation.

Spg keyless | mobile check-in experience
Now get your Room number and Unlock your hotel doors with Mobile Check-in Experience

Introducing the first truly mobile check-in experience, SPG Keyless. Available only in the SPG app. Now you can use your SPG® app to check in, get your room number, even unlock your door.

Interactive Print Ad by Ford Explorer shows car features once you place your phone

Ford and agency BBR Saatchi & Saatchi (Israel) created QR code-enabled interactive print ads to demonstrate the Park Assist, Adaptive Cruise Control and Power Fold features on their Explorer SUV.

Virtual honeymoon by marriott hotels
Virtual Honeymoon by Marriott Hotels

Watch as couples (just married at New York City Hall) experience a virtual honeymoon via…