Best Innovative Campaigns

Samsung smartsuit for short track
The Samsung SmartSuit – A tailor-made short track suit with 5 integrated sensors

Samsung is a worldwide Olympic partner and a proud sponsor of Sjinkie Knegt and Suzanne…

Google pitch
Google Pitch – Here and now | Ai powered earphones

Google presents Google Pitch, the new device that will help children suffering from Autism Spectrum…

Passage du désir: the stand up packaging design
Passage du désir: The Stand Up Packaging

A promo packaging design, inspired by the effect of the pills it contains: it always…

Ooh weather banners for spider-man: far from home
India’s first ever programmatic OOH weather banners for ‘Spider-Man: Far from home’ by Sony Pictures Entertainment

Sony Pictures in association with Dentsu Webchutney launched India’s first real-time programmatically propelled digital out…

The unreachables - turkcell
The Unreachables – Turkcell uses a missed called message to find thousands of missing people!

Turkcell, the leading mobile phone operator of Turkey, based in Istanbul in partnership with The…

Tramontina - flavor of songs
Tramontina – Flavor of Songs, the first synesthetic algorithm – to turn music into flavor

Tramontina presents The Flavor of Songs: Spotify and JWT Brazil create the first synesthetic algorithm…

Seat lost&sound logo
SEAT Lost&Sound enables people to locate their friends using augmented reality

In a crowded music festival setting, losing sight of friends is a common problem –…

Google zoey an ai-based therapist created by miami ad school
Google Zoey an AI-based therapist created by Miami Ad School

In 2006 “Google” became a verb and it was more than evident that the internet…

Amazon echo dot plot twist
Plot Twist – an AI-based personalised and interactive storytelling experience with Alexa on Amazon Echo Dot

When children hear stories, they use them to make sense of the world. It shapes…

Unmute for apple
unMute for Apple: a new feature on the iPhone’s Siri, that helps users of sign language

The world has moved on to using voice commands, but still a group of people,…

Petz pet-commerce website
Petz’s Pet-Commerce website puts dogs in the shopping hot seat. Bow Wow!

The one factor that can help pet owners understand the needs of their pets in…

Breast buffer
Breast Buffer by Grey India – Breast self-examination reminder while watching videos

ALTBalaji’s Breast Buffer campaign for Breast cancer awareness. Women in India spend twice as many…

Amazon prime video: the live trailer for an unknown enemy
Amazon Prime Video: The Live Trailer for ‘An Unknown Enemy’

The first trailer that you can’t see but you can feel by Amazon Prime Video…

Coca cola - fifa world cup ar experience
Coca Cola FIFA World Cup AR football experience

Coca Cola – FIFA World Cup AR Experience to play alongside Xherdan Shaqiri Coca-Cola wanted…

Voo - raging banners | gamer rage
VOO ‘Raging Banners’ – The first voice-activated banners reacting to gamer rage

VOO – Raging Banners: the world’s first real-time voice-activated banner reacting to gamer rage Since…