Cafe TC – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Thu, 28 Jan 2016 15:15:43 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png Cafe TC – Campaigns of the World https://campaignsoftheworld.com 32 32 Cafe TC Liquor Ticker – The World’s First Ad Ticker on WhatsApp https://campaignsoftheworld.com/digital-campaigns/turquoise-cottage-the-worlds-first-ad-ticker-on-whatsapp/ https://campaignsoftheworld.com/digital-campaigns/turquoise-cottage-the-worlds-first-ad-ticker-on-whatsapp/#respond Thu, 28 Jan 2016 15:06:08 +0000 https://campaignsoftheworld.com/?p=7553 Ready to experience WhatsApp in a never-seen-before way? Say hello to Cafe TC’s #LiquorTicker – the world’s first ad ticker on WhatsApp!
They modified WhatsApp’s API to convert its status into a running ticker and profile pics into GIFs! From the revamped logo to the new menu to the exclusive offers, everything was showcased on this ticker. Through Facebook, Twitter and other collaterals, users were asked to add our number, look us up on WhatsApp and take a screenshot of an offer in order to avail it.

YouTube Video

Credits:
Advertising Agency: Dentsu Webchutney, New Delhi, India
Chief Creative Technologist: Gurbaksh Singh
Copy Supervisor: Nitin Jain
Copywriter: Akshay Anand
Senior UI Designer: Govind Singh
Video Production: Akshay Raheja
Additional Credits: Hemant Kumar, Moosa Khan

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