campaign india – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Thu, 10 Dec 2020 17:29:13 +0000 en-US hourly 1 https://wordpress.org/?v=7.0.1 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png campaign india – Campaigns of the World https://campaignsoftheworld.com 32 32 IOAA: Everything works better when it’s outdoor https://campaignsoftheworld.com/ooh-campaigns/ioaa-everything-works-better-when-its-outdoor/ https://campaignsoftheworld.com/ooh-campaigns/ioaa-everything-works-better-when-its-outdoor/#respond Tue, 26 Jan 2016 05:52:31 +0000 https://campaignsoftheworld.com/?p=7500 IOAA Campaign brings out the message loud and clear in a very simple way.
The visuals have been shot across India to give it a pan-India flavour

Everything works better when it’s outdoor-ioaa-1-cotw

Everything works better when it’s outdoor-ioaa-2-cotw

IOAA outdoor tv w1_5xh1

Everything works better when it’s outdoor-ioaa-4-cotw

The Indian Outdoor Advertising Association has launched an outdoor industry campaign to highlight the ‘Power of Outdoors’. Conceptualized by Taproot and brought to life by the veteran advertising photographer, Prashant Godbole, the campaign serves to reinvigorate the outdoor medium. This creative team had partnered a year ago to make the Cannes Lion winning effort ‘Hated by Some’ for Mumbai Mirror.

Credits:
Brand name: Indian Outdoor Advertising Association
Country: India
Category: Advertising & Communication
Agency: Taproot Dentsu, Mumbai
Country: India
Creative Director: Santosh Padhi
Creative Director: Agnello Dias
Photographer: Prashant Godbole

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