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10 Best and Memorable Holi Advertising Campaigns in India to Inspire Your Marketing Strategy in 2023

COTW — Mon, 20 Feb 2023 10:07:08 +0000

Holi is one of the most widely celebrated festivals in India, and it provides a great opportunity for brands to connect with their customers in a fun and engaging way. Over the years, several brands have launched creative and innovative advertising campaigns to celebrate Holi and engage with their audience. In this article, we will take a look at some of the best Holi advertising campaigns in India.

1. Facebook – ‘Holi’| More Together

2. Goldmedal Electricals – How will you play Holi this year?

3. Bajaj Allianz Life Insurance – Rangon Aur Baaton Ka #BuraNaMano

4. Surf Excel – #RangLaayeSang

5. Ghadi Detergent- Saare Mael Dho Daalo- Ghadi Detergent

6. Nest-In | A Tata Steel Construction Solution – #ApnoKeLiyeAageBadho

7. Parachute Advansed – #KhulkeKheloHoli

8. Indian Oil – RangAnekPehchaAnek

9. Livpure – #BinaPaaniHoliManaani

10. Fevicol

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A post shared by Fevicol (@fevicolkajod)

Overall, Holi provides a great opportunity for brands to connect with their customers in a fun and engaging way. The above-mentioned campaigns are some of the best examples of how brands have leveraged the festival of Holi to create memorable and impactful advertising campaigns.

Tags:
Holi, advertising, campaigns, India, 2023, creative, marketing, strategy, brands, Holi marketing ideas, Holi campaign examples

For Women’s Day, Creative Equals Feminizes Famous Brand Logos

COTW — Mon, 19 Mar 2018 08:49:11 +0000

If you started observing brand logos and symbols around you, you would realize how male characters dominate the marketing sphere. This was the prime reason why Creative Equals, an organization which focuses on gender representation and equality in media spheres, decided to commemorate women by changing some world-famous brand logos to their female counterpart versions. Creative Equals strongly support the agenda of representation which is clear in their Vision statement which says, “We believe creating diverse advertising and media starts with the teams who shape it. That’s why we’re here to drive lasting change”.

Ali Hanan, the CEO of Creative Equals, clarified that through their initiative they didn’t intend to bring down or malign any brand, rather they want to start a conversation about more women and more female representation in the creative industry. The changed logos do bring a fresh perspective to the brand image and compel one to think about how different and meaningful these logos look with a female image.

Check out the transformed logos here:

We hoped you gained a fresh perspective because we sure did. Shout out to the organization for making such an important point in such a creative way. Here’s hoping to see more female representation in the advertising industry.

This Women’s Day Article is related to:
Feminism, Women, Brands, Dreamworks, Pringles, Monopoly, Schwarzkopf, Oscars, Bafta, Black Label, Creative Equals, McDonald’s, Johnnie walker, International Women’s Day, Campaigns, Creative campaigns, Print, MTV

The Panasonic Nanoe TM technology for Automotive Airconditioners

COTW — Thu, 14 Apr 2016 08:57:50 +0000

Cannes Lions winning print ad

“The Panasonic Nanoe TM technology for Automotive Airconditioners is one of the most innovative technologies used in the automotive industry. We (Saatchi & Saatchi) developed the dog print ads campaign as a project for Panasonic to demonstrate the benefit of fresher air through this technology in an engaging way that everyone can relate to. The print campaign ran in March and April.”

Snickers Marilyn Monroe Super Bowl Ad

COTW — Mon, 08 Feb 2016 07:05:03 +0000

The Super Bowl is turning 50 this year and to celebrate, Snickers is bringing back one of Hollywood’s biggest icons — Marilyn Monroe. Willem Dafoe recreates iconic Marilyn Monroe shot for Super Bowl Snickers ad 2016. America’s original sweetheart isn’t so sweet when she’s hungry. Snickers Marilyn Monroe

Credits
Brand: Snickers
Agency: BBDO NY

Skore – Bolder. Better. Naughtier.

COTW — Mon, 08 Feb 2016 03:55:18 +0000

Your cheat-sheet on how to get bolder, better and naughtier. Skore’s new TVC has all the tricks 😉 Enjoy!
#BeBadBeFearless

Read Full Article

Credits
Brand: Skore- Bolder. Better. Naughtier.
Agency: McCann Worldgroup India
Agency: McCann Chennai
Creative director: Sunil. K. Thoppil
Creative team: Santhosh Daniel, Sandeep C. G
Account management Team: B. Harish, Anand Pankajakshan
Production house: Nimax Films
Director: Shiraz Bhattacharya
Executive producer: Thomas Cherian
DOP: Shiraz Bhattacharya

Gestarpharma Mareol: Relief motion Sickness

COTW — Sun, 31 Jan 2016 14:08:31 +0000

Gestarpharma Mareol: Toys

Credits:
Campaign: Relief motion Sickness.
Advertising Agency:Lapizdebits, Bogotá, Colombia
Creative Director: Artiom Eduardo Gelvez Kostenko
Art Director: Artiom Eduardo Gelvez Kostenko
Copywriter: Artiom Eduardo Gelvez Kostenko, Javier Arias
Illustrator:Lapizdebits

Ab Meri Baari with #ActiveRetirement

COTW — Sun, 03 Jan 2016 03:56:00 +0000

It’s better to live your dreams late than never, don’t you agree?
Kahiye apne aap se “Ab Meri Baari” with #ActiveRetirement!