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AI Craft subcategory at Cannes Lions 2026 and artificial intelligence in advertising
News

AI Craft Subcategory At Cannes Lions 2026: A Clearer Test For AI In Advertising

June 1, 2026
Cannes Lions 2026 has added an AI Craft subcategory across Design, Digital Craft, Film Craft, Industry Craft and Creative Data Lions. It is not a…
Cemento Sol Sightwalks tactile cement tiles on Lima sidewalk for visually impaired pedestrians
OOH Campaigns

Cemento Sol Sightwalks: Tactile Tiles That Guide the Visually Impaired

April 17, 2026
Cemento Sol Sightwalks is a tactile paving system developed by Peruvian cement brand Cemento Sol, in collaboration with creative agency Circus Grey Peru. The project…
rockin mamas by rolling stone thumb
Film and Video

Rolling Stone’s Tribute to Rockin’ Mamas: Celebrating the Real Rockstars of the Pandemic

January 31, 2025
Rockin’ Mamas - Rolling Stone’s Heartfelt Ode to the Mothers Who Did It All According to research, Italian women take on approximately 70% of…
The Bread Exam, Campaigns of the world
Film and Video

The Bread Exam, a campaign teaching women to perform self-checks and detect early signs of breast cancer

August 7, 2022
The Bread Exam from British Islamic Medical Association and McCann Health has been developed to help tackle cultural taboos relating to intimate parts of the…
Data in Dollars, Xfinity Mobile, Campaigns of the world
Digital Campaigns

Data in Dollars from Xfinity Mobile

November 21, 2021
Data in Dollars used data from video-sharing platform YouTube in an innovative way, turning pre-roll ads into price tags.     The US has some of the…
Thai Airways: Stay Home Miles Exchange
Digital Campaigns

Thai Airways: Stay Home Miles Exchange

July 11, 2021
During COVID-19, Thai Airways launched Stay Home Miles Exchange campaign which gives people miles for not going anywhere. Thai Airways is handing out up to…
The Womanity Foundation: Don't Blame the Clothes
Creative Print Ads

The Womanity Foundation: Don’t Blame the Clothes

December 11, 2020
Every eleven minutes, a woman is raped in Brazil. To add insult to injury, one in three of the population believes its the woman's fault.…
Volkswagen Snelweg Sprookjes (Road Tales)
Tech Innovations

Volkswagen: Snelweg Sprookjes (Road Tales)

November 17, 2020
Volkswagen presents Snelweg Sprookjes (Road Tales) To engage its core audience, Volkswagen needed an idea to promote how it makes car journeys more enjoyable for families.…
Microsoft Xbox Adaptive Controller
Tech Innovations

Microsoft Xbox Adaptive Controller: Changing The Game

October 28, 2020
When technology empowers each of us, it empowers all of us. This Super Bowl, follow the inspirational story of passionate young gamers rising to the…
The Non-Issue | L’Oréal Paris
Creative Print Ads

L’Oréal Paris Present The Non-Issue

September 16, 2020
The Non-Issue - Give women the confidence to realize their worth When you look at fashion and beauty media coverage, you notice an unwavering trend:…
Generation Lockdown - March For Our Lives
Film and Video

Generation Lockdown – March For Our Lives

September 7, 2020
In 95% of public schools in the United States, lockdown drills are as common as math and science. Students learn terrifying lessons like how to…
Yes We Cannes by Sizzer & Sehsucht
Digital Campaigns

Yes We Cannes!, A virtual party celebration video by Sizzer & Sehsucht

July 8, 2020
Yes We Cannes! Dutch music agency Sizzer and German animation studio Sehsucht didn’t give in to the cancellation of Cannes Lions but interviewed 60 (!)…
Facebook Stories Xperience
OOH Campaigns

Facebook Stories Xperience – An interactive installation for Cannes Lions

December 3, 2019
Facebook Stories Xperience: Illustrating the innovation behind Stories and their disruptive capabilities. "With the French Riviera as a backdrop, our Facebook Stories Xperience successfully persuaded Cannes…
Dot Mini for Visually Impaired
Tech Innovations

Dot Mini: A life-changing device for the visually impaired

November 24, 2019
Dot Mini is potentially a small revolution for the 285 million blind and visually impaired people worldwide, who have extremely limited access to written knowledge.…
Street Grace - #StopTraffick | Child Sex trafficking
OOH Campaigns

Street Grace – #StopTraffick | Georgia’s 72 Buses Long Stance on Child sex trafficking

October 22, 2019
Atlanta is a city in the state of Georgia that experiences some of the worst traffic in the world. However, the traffic on the roads…
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