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	<title>Creative Agency in Denmark &#8211; Campaigns of the World</title>
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		<title>Børns Vilkår: Children&#8217;s Welfare</title>
		<link>https://campaignsoftheworld.com/film-and-video/borns-vilkar-childrens-welfare/</link>
		
		<dc:creator><![CDATA[COTW]]></dc:creator>
		<pubDate>Sat, 05 Dec 2020 07:53:29 +0000</pubDate>
				<category><![CDATA[Film and Video]]></category>
		<category><![CDATA[Alcohol]]></category>
		<category><![CDATA[Børns Vilkår]]></category>
		<category><![CDATA[Children's Welfare]]></category>
		<category><![CDATA[Creative Agency in Denmark]]></category>
		<category><![CDATA[Creative consultancy]]></category>
		<category><![CDATA[Denmark]]></category>
		<category><![CDATA[Toke Blicher Møller]]></category>
		<category><![CDATA[violence]]></category>
		<guid isPermaLink="false">https://campaignsoftheworld.com/?p=21502</guid>

					<description><![CDATA[This film for Danish Children&#8217;s Welfare broadens awareness on the fact that Christmas isn&#8217;t a time of joy for children living in families with problems with alcohol or violence. On the contrary, the extended time together in the holidays makes the problems much worse. The idea of the campaign is to tap into the irrational&#8230;]]></description>
										<content:encoded><![CDATA[<p>This film for Danish Children&#8217;s Welfare broadens awareness on the fact that Christmas isn&#8217;t a time of joy for children living in families with problems with alcohol or violence. On the contrary, the extended time together in the holidays makes the problems much worse.</p>
<p>The idea of the campaign is to tap into the irrational fear that most children have for the dark and then place the story in a horror movie theme, and give it a surprising twist because some children do have a reason to be afraid of the dark.</p>
<div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/482630336?h=4a58ac05af&#038;title=0&#038;byline=0&#038;portrait=0" style="position:absolute;top:0;left:0;width:100%;height:100%;" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></div>
<p><script src="https://player.vimeo.com/api/player.js"></script></p>
<p>Credits<br />
Campaign: Children&#8217;s Welfare<br />
Director: Toke Blicher Møller<br />
DoP: Peter Riis<br />
Executive Producer: Christian Juliussen<br />
Producer: Daniel Finn Varto<br />
Steadicam: Flemming Laybourn<br />
1. AC: Mads Hoppe<br />
2. AC: Christian Lightbody<br />
2nd Unit: Alexander Lisalde<br />
Gaffer: Thomas Bekker<br />
Best boy: Bertil Bekker<br />
Best boy: Malik Thomas<br />
Production Designer: Nanna Rosenfeldt<br />
Stylist: Trine Cordes<br />
Production assistant: Christoffer Salling<br />
Production assistant: Marie Bertelsen<br />
VFX: Jacob Lindemann Lange<br />
Score: Emil Friis<br />
Colorgrading: Nurali Kushkov/Cameo<br />
Sound Design: Nis Nørgaard/ThirtySoundsGood</p>
<p>Child: Chloé<br />
Dad: Jakob</p>
<p>Agency: <a href="https://www.pong.land" rel="noopener noreferrer" target="_blank">Pong</a><br />
Creative Director: Mikkel Elung<br />
Client Director: Mette Hørdum<br />
Project lead: Stine Gregersen<br />
Art Director: Rasmus Zepernick</p>
<p>Client: <a href="https://bornsvilkar.dk/" rel="noopener noreferrer" target="_blank">Børns Vilkår</a></p>
<p>This campaign is about:<br />
Denmark, Alcohol, Creative consultancy, Creative Agency in Denmark</p>
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