digital bias – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Thu, 18 Aug 2022 06:21:17 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.4 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png digital bias – Campaigns of the World https://campaignsoftheworld.com 32 32 DICK – the first all-male voice assistant by Knowit https://campaignsoftheworld.com/tech-innovations/knowit-dick/ Thu, 02 Dec 2021 13:52:30 +0000 https://campaignsoftheworld.com/?p=25350 Voice assistants are caring, friendly, obedient – and female. What happens if we feed them with male clichés instead? We believe that digital bias in AI is something we need to act on.

Campaign by Knowit starring DICK – the first all-male voice assistant to draw attention to the inequality in the tech industry.

Credits
Format: Digital Film
Categories: Agency Self-Promo
Tags: Electronics, Technology, Media, Voice Assistant, Artificial Intelligence, Gender Stereotyping

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