Over the past few years, there have been numerous reports of hair discrimination in the workplace and in schools, including children being sent home because of their hair or job offers rescinded when people have not been willing to change their hair.

This is why Dove co-founded the CROWN Coalition in 2019 to advocate for the CROWN Act- legislation that eliminates race-based hair discrimination in the workplace and schools based on hair texture and protective styles such as braids, locs, twists, and bantu knots. The CROWN Act (and bills inspired by The CROWN Act) has been signed in 13 states and 28 municipalities as of June 2021.

The CROWN Coalition (Dove, National Urban League, Color Of Change, and Western Center on Law & Poverty) believes natural hairstyles should be celebrated, not discouraged. For this reason, they are committed to Creating a Respectful and Open World for Natural hair.

Meet the Women Behind this
They are on a mission to #PasstheCROWN to end hair discrimination in the workplace and schools.
Read more about them here

Source

Premier League: There is No Room For Racism. Anywhere.
Not online, not in the stands, not at home and not on the streets.

All Premier League matches taking place between 16 and 24 October were dedicated to No Room For Racism, as the League and clubs continue to urge fans to challenge and report discriminatory behaviour wherever they see it.
The League has released a video to reinforce the message that there is no place for racist abuse and that fans can play a key role in the fight against discrimination.

The video reminds supporters that the introduction of League-wide sanctions at the start of the 2021/22 season means that anybody found guilty of racist abuse, whether it occurs within stadiums or online, will be permanently banned from all Premier League grounds. Enhanced training for matchday stewards is helping ensure they are equipped to respond to discriminatory abuse and assist in gathering evidence to ban perpetrators.

To further support the League’s long-term commitment to address racism in football and wider society, first-team players have helped create new education resources, which will be made available to primary and secondary schools.

The Premier League continues to work alongside other authorities and organisations within the game to tackle online hate, lobbying Government and challenge social media companies to eliminate abuse on their platforms.

Through its online reporting system, the League supports any players, managers and their families who receive discriminatory abuse. A dedicated team investigates cases to identify perpetrators, with legal action taken when required. Since 2019, the Premier League has been proactively monitoring social media platforms and has reported thousands of items of abusive content to social media companies for removal.

Credits
Advertising Agency: FCB Inferno, UK

Worldpride Copenhagen 2021 – ‘About Time’ follows real LGBTI+ people in scenarios where restrictions truly affect the way we live.

The two directors of the film say:
“The reasoning for the comparison is that no one would argue after experiencing the lockdown, that it wasn’t damaging to mental health. This is an important message: we need to fight harder for the mental health of the LGBTI+ community.” –Jacob Matthiesen

Worldpride is taking place in Copenhagen 2021 this week with the campaign name #YouAreIncluded.
The film was created like the intent of the event – to make as many people included.

“In order to include as many as possible in the messaging we’ve tried to make people aware that they know what the LGBTI+ community is going through – way better than they think they do.”
Kavian Borhani

The entire cast in the film is LGBTI+ people and was cast to portray a realistic and not caricatured image of the community. They all had experiences with restrictions, who, like the title implies, think it’s ‘About time’ the restrictions are being lifted. The directors are Jacob Matthiesen, Art Director at Ogilvy Denmark, and Kavian Borhani, freelance photographer.

Credits
Campaign: About Time
Client: Worldpride Copenhagen 2021
Sound Designer: Nis Nørregaard
Music composer: 10dB/Anders Singh Vesterdahl
Editing: Comfort Oasis
Colourist: Mariam Latif v. Cameo Film
VFX: Comfort Oasis
Sound Editing: Comfort Oasis
DOP: Kavian Borhani
Speak: Dia Jovanovic
Art Director: Jacob Matthiesen
Produktionsleder: Frida Paus
MUA: Diana Moisa
Location: Anders Giversen
Location: Skabelonloftet
Drone: Bjarne Bredal

#Seemeasiam #TransDayOfVisibility #TDOV2021.

About UNAIDS
The Joint United Nations Programme on HIV/AIDS (UNAIDS) leads and inspires the world to achieve its shared vision of zero new HIV infections, zero discrimination, and zero AIDS-related deaths. UNAIDS unites the efforts of 11 UN organizations—UNHCR, UNICEF, WFP, UNDP, UNFPA, UNODC, UN Women, ILO, UNESCO, WHO, and the World Bank—and works closely with global and national partners towards ending the AIDS epidemic by 2030 as part of the Sustainable Development Goals.

Credits
Advertiser: UNAIDS
Campaign: The Mirror
Agency: FCB India
Chief Creative Officer: Swati Bhattacharya
Account Management: Vishakha Khatri
Account Planning: Kizie Basu
Creative Team: Gia Fernandes, Anusheela Saha
Digital Team: Vinesh Nandikhol, Roshan Shetty, Giamaria Fernandes, Aabhaas Worah,
Nikhil Fernandes, Ponnada Kulteja, Sukrit Sharma
Director: Shashank Chaturvedi
Producer: Robin D’Cruz
Singer: Sikander Kha

IKEA has always tried to improve home life for all. Year after year, the brand studies people’s behaviors inside the home because it believes that the house is a mini-society that, together with others, forms a larger one: the one in which we live. From home, therefore, a fair society or one torn by inequalities can be born.

For this reason, to mark International Women’s Day 2021, IKEA and We Are Social Milan wanted to focus on gender inequalities and, in particular, on words and their importance. But instead of focusing on the words and phrases that explicitly contribute to discrimination against women, as they are more easily recognizable and, therefore, quickly condemned, IKEA wanted to turn the spotlight on one of the most used phrases in our homes when it comes to household chores: “Can I help?”

This expression is often addressed to women by men in the home, which may seem harmless, but in reality, hides a deeply misguided shared cultural attitude. Through the formula “Can I help?”, it is assumed that care and assistance work within the home is the sole responsibility of its female inhabitants.

To reflect on the use of the verb ‘help’ inside the home and fight gender inequalities, IKEA wanted to involve Treccani – one of the most important dictionaries in Italy – through an open letter on social media in which they asked linguists for an authoritative point of view on the subject. The in-depth response from Treccani promptly arrived within the day.

With this message, IKEA and Treccani demonstrate how language and everyday actions are essential in fighting gender inequalities, starting from the home.

Credits
Advertising Agency: We Are Social Milan, Italy
Executive Creative Director: Alessandro Sciarpelletti
Executive Creative Director of Production: Daniele Piazza
Associate Creative Director: Paulo Gonzalez, Mattia Lacchini
Creative: Lorenzo Canazza
Art Director: Giulia De Chirico
Editor: Sergio Giussani
Head of Client Services: Francesca Feller
Senior Account Director: Mirco Bertola
Senior Account Manager: Diego Vallieri
Senior Account Executive: Alessia Bloise
Account Executive: Giuliano Franco
Writer: Francesco Pierucci
Head of Strategy: Bruno Tecci
Strategy Supervisor: Marta Prosperi

Hot Octopuss launched their new sex toy with a strong message to help solve this issue. The motive is not just a product launch but to stand strong in the way of societal forces trying to stop women from achieving sexual fulfillment. Hot Octopuss, with the help of 6 brave activists, started this campaign where the women will not wear anything other than the specially designed finger toy displaying the great power and potential of one finger. The campaigners are already aware that this campaign will be banned among most ad authorities, but whatsoever they are still considered to take this bold move.
 

 

 

 
The world population is growing at a terrible speed. People are still considering sex and sexual fulfillment, especially for women, a sin or taboo, which it certainly is not. The Show Stigma the finger campaign makes a strong move against such misconceptions.

#ShowStigmaTheFinger
 

Read more here

At its core, the campaign is a plea to remove all prejudice against returnee migrant workers. Instead, the campaign advocates for welcoming them with joined palms. Moreover, Nepali film actor, Rajesh Hamal, is the face of this initiative. He brings his theatrical chops to the screen and delivers the campaign’s message in the form of a poem.

To put it neatly, we echo the sentiment expressed in #HamroNamaste. After all, now is the time to promote humanity!

Tags:
#HamroNamaste, discrimination, Unilever, UNICEF

To reflect the life of trans people and the dangers they live with each day, the production team included trans screenwriter Luh Maza, and researcher Uni Corrêa, who worked with Maza to develop the film’s plot.

The film will be shown at various events for International Day Against Homophobia, Transphobia and Biphobia (May 17) and at events during LGBT Pride month.

Credits
Client: https://athosgls.com.br/
Campaign: #NoLoveShouldDieYoung
Creative Vice President: Rafael Pitanguy
Creative Director: Rafael Pitanguy, Kleyton Mourão, Laura Esteves, Rodrigo Almeida, Rafael Gil, Beto Rogoski, Celso Alfieri
Art Director: Jean Guelre
Copywriter: Pedro Lazera, Luh Maza
Client Services: Heloisa Guimarães
Agency Production Team: Nicole Godoy, Camila Naito, Anderson Rocha, Fernanda Ragazzi
Planner: Paulo Vita
Media: Glaucia Montanha
Film Production Company: FAUNA
Director: Del
Creative Label: Uni Corrêa, Luh Maza
Scriptwriter: Luh Maza
Assistant Director: Thais Soares, Tatiana Falco
Executive Director: Patrick Petry
Executive Producer: Graziella Nadruz
Line Producer: Claudia Regina
Production Coordinator: Andreia Beni
Post Production Supervisor: Rafael Malavasi
Post Production Coordinator: Rafael Bonato
Post Production: Rafael Fernandes
Art Director: Ana Henriques
Research: Uni Corrêa
Edit: Bruna Abubakir
Cinematographer: Larissa Zaidan
Color Grading: Fernando Lui – Marla
Sound Studio: Tesis
Sound Producer: Marcos Vaz, Henrique Racz, Silvio Piesco
Singer: Liniker
Client Name: Samra M. Kassak
Company Name: Athosgls Network Group Ltda Me.

Cast:
Onika Gonçalves Soares
Augusto Luiz Borges Pereira de Oliveira
Gustavo Da Conceição
Rodrigo Aparecido Rodrigues
Luiz Fernando Bicchioni
Anderson Orsi
Sebastião Vicente
Shieley Aparecida
Artyr Xavier Pinheiro
Guilermina Dias
Lune Carvalho
Samy Pereira
Yohan de Melo Pedro
Pedro Henrique Lopes
Maya Schneyder
Hainer Assunção
Marcia Matiko
Oxana Bergamo

Tags:
LGBT news portal, FAUNA studio, Transgender, Brazil, Violence, Discrimination, LGBTQ, LGBT Campaigns, LGBT Ads, #NoLoveShouldDieYoung, Best Tv Commercials , Inspiring Short Films, Best Commercial Ads, Best TV Ads,
Awareness campaigns, Public Interest, Young & Rubicam, Y&R, International Day Against Homophobia

“Having supported more than five million students through STOMP Out Bullying, we know that although cyberbullying can have a dramatic and long-term impact on mental health, early interventions can help,” said Ross Ellis, CEO of STOMP Out Bullying. “We created Emma as an innovative tool to help teens, educators and parents visualize the impact of cyberbullying on the adolescent brain, so they can take action and drive positive change.”

For the first time, scientists have proven the impact of peer victimization on adolescent brain development through a new study from E.B. Quinlan et all. Medical Research Council, King’s College London, London, UK. Data shows the experience of chronic bullying during adolescence may induce psychopathology-relevant deviations from normative brain development. Furthermore, the study found that peer victimization positively associates with anxiety symptoms indirectly, via these changes in the brain.

“Through science, we see that kids really do suffer emotionally, not just physically from bullying,” said Dr. Jeff Gardere. “I believe that Emma could be an incredible teaching tool because if we can help teens understand what happens when bullying occurs, we can empower them to do better.”

“Understanding STOMP Out Bullying’s goal to help create a positive shift in culture for teens everywhere, we wanted to take on the technical challenge of constructing Emma,” said Mauricio Ruiz, Creative Technology Director of Grey New York. “We created Emma to act as a technical persona of adolescents, to become a tool that kids everywhere can relate to, learn from and feel empowered by.”

Created based on clinical studies, Emma will process thousands of cyberbullying posts, understanding natural language and intent in each of the comments. She then associates the level of toxicity based on a scale ranging (-20, 20), with toxic comments sparking a systemic effect in Emma’s architecture based on real scientific data from the new study. Emma’s “vitals” (connection of computer functions to human functions) include:

CPU: Correlates to the putamen, a part of the brain that affects motor functions, reward sensitivity and higher cognitive processing like executive learning, working memory, and sequence learning.
Memory: Correlates to the caudate, a part of the brain that contributes to reward sensitivity, motivation, conditioning, attention, and emotional processing.
Temperature: Correlates to the anxiety levels in the human brain associated with decreased caudate and putamen volumes.
Data Volume: The amount of content to which the brain is exposed.

Every second, Emma’s system uses machine learning to identify and internalize thousands of bullying
comments on social media. For every negative comment, Emma faces similar emotional, physical,
and psychological effects as a teenager’s brain does when being bullied.

Starting today, teens, educators and parents can go to bullyingemma.com to follow Emma’s journey. STOMP Out Bullying teaches effective solutions on how to respond to all forms of bullying. For resources and ways to help, visit STOMPOutBullying.org.

About STOMP Out Bullying™
Created in 2005, STOMP Out Bullying™ is the leading national nonprofit dedicated to changing the culture for all students. It works to reduce and prevent bullying, cyberbullying, and other digital abuse, educates against homophobia, LGBTQ discrimination, racism and hatred, and deters violence in schools, online and in communities across the country. In this diverse world, STOMP Out Bullying promotes civility, inclusion and equality. It teaches effective solutions on how to respond to all forms of bullying, as well as educating kids and teens in school and online. It provides help for those in need and at risk of suicide, and raises awareness through peer mentoring programs in schools, public service announcements by noted celebrities, and social media campaigns.

Credits
Creative Agency: Grey New York
Advertiser: STOMP Out Bullying
Spot Title: Emma
First Air Date: 4/24/19
Agency: Grey New York
Global Creative Chairman: Per Pedersen
Chief Creative Officer: John Patroulis
Deputy Chief Creative Officer: Jeff Stamp
Executive Creative Director: Bernardo Romero
Executive Creative Director: Emiliano Gonzalez
Associate Creative Director, Art: Guillermo Aracena
Associate Creative Director, Copy: Drik Ghosh
Creative Technology Director: Mauricio Ruiz
Creative Technologist: Colin White

EXECUTIVE PRODUCTION: Townhouse New York
Townhouse Head of Integrated Production – James McPherson
Townhouse Exec. Producer: Lauren Kulchinsky
Townhouse Producer: Dante Da Parma
Director of Photography: Tom Brink
Editor: Adam Defrin, Townhouse
Music/Sound Design: Ryan Hobler, Townhouse

Tags:
National Anti-bullying, Cyberbullying, Touro College of Osteopathic Medicine, STOMP Out Bullying, Grey, Townhouse New York, LGBTQ, Bullying campaign, World Day of Bullying Prevention, Latest Tech News, Brand News, Latest Tech News, Best Innovative Campaigns, Innovative technology ideas, Best technology campaigns, Racism, Discrimination, Medical Research Council, AI, Artificial Intelligence, Cyber harassment, National Bullying Prevention Center, Social Media

Fair treatment is a basic right in the EU. It is illegal to discriminate on the grounds of a person’s age, disability, gender, race, religion or sexual orientation. Yet only one-third of EU citizens are fully aware that they are legally protected against discrimination.

Agency : Mostra
Client : European Commission