Dreams – Campaigns of the World

Empowering Dreams: Unveiling Clix Capital’s ‘Har Jazbe Ke Liye’ Campaign

COTW — Fri, 01 Mar 2024 09:33:52 +0000

Explore the transformative impact of Clix Capital’s groundbreaking initiative, “Har Jazbe Ke Liye,” as it pioneers new avenues of support for underserved school proprietors, MSMEs, and doctors throughout Bharat. Delve into the inspiring narratives of resilience and ambition encapsulated within three powerful stories, emblematic of the unwavering determination and spirit that define the essence of JAZBA. Discover how Clix Capital is redefining the landscape of empowerment, creating unprecedented opportunities for individuals to pursue their dreams and achieve sustainable success in their respective fields. A journey of empowerment and innovation.

Credits
Advertiser: Harshit Agrawal, Clix Capital
Campaign: Har Jazbe Ke Liye
Agency & Producer: HOUSE OF OMNIFIC | Hemant Dahiya & Saryu Mehla
Director: Rishav Agrawal
Production: India Film Factory
Creative Directors: Sanover Srivastav & Divya Nailwal

This video is about:
Clix Capital, Har Jazbe Ke Liye, MSMEs, Doctors, Bharat, Empowerment, Aspirations, Marketing Campaign, Resilience, Ambition, Opportunity, Innovation, Success, Dreams, Transformation, Empowerment, School Financing, School Loan, Brand Film

Fulfilling Dreams on International Day of Persons with Disabilities | The Sound of Passion

COTW — Thu, 06 Dec 2018 02:40:12 +0000

How a Man with Hearing and Speed Disability Made his Dreams Come True! This International Day of Persons with Disabilities, Amazon and The Better India have come together to showcase stories of individuals whose unwavering determination, hard work, and courage have proven time and again that no disability can stop them from achieving their dreams and goals.

International Day of Persons with Disabilities is celebrated worldwide on December 3, since 1992. The day aims to promote the rights and well-being of persons with disabilities in all spheres of society and development and to increase awareness of the situation of persons with disabilities.

The story of Harikrishna – A father, a husband, a dedicated and hardworking human being! He works as an Associate at an Amazon India fulfilment centre and is passionate about cricket. This is the story about how he shaped his future and came out as a winner even in the face of economic adversities and disabilities that plagued his life.

Our series with Amazon – Fulfilling Dreams, showcases many such stories about Amazon’s Fulfilment centre associates with hearing disabilities, highlighting their big and small achievements and how each one of them has defied disabilities to never let anything come in the way of making their dreams come true!

Source

Barbie Dream Gap – Mattel brings out the true mettle in the real-life Barbies of the world!

COTW — Fri, 19 Oct 2018 03:18:04 +0000

Mattel’s idea behind creating Barbie was to remind the world that every little girl can be anything she wants. Barbie continues to stand for a woman’s capability to choose. She has choices. On the occasion of the International Day of the Girl Child, Mattel and BBDO San Francisco came out swinging with their new spot – The Dream Gap (Barbie Dream Gap) that rings the alarm bell on gender prejudice which is a worldwide concern. #Barbie #CloseTheDreamGap

The Dream Gap highlights the huge gap that keeps little girls (right from the age of 5 in many cases) from living their full potential or dreams. In the spot, you can see young little girls who unapologetically and brutally (yet maintaining a calm and innocent tone) speak for themselves. It palpably communicates how a girl’s self-confidence starts to erode from the age of six as her freedom to dream whatever she wants to become is chained by hollow stereotypes. So, for a little girl, to imagine herself as a future engineer, an astronaut or a star is still considered blasphemy by many even if she is at par with other boys in the areas of science and math. This Dream Gap robs girls of their potential true-self.

Any success starts with a dream. And robbing a person, be it a kid, girl, boy, woman or a man or anyone of his or her dreams is to cripple the person’s self-worth. If it appears strange that Barbie is taking up the cudgels against gender bias, then take time to apprise yourself of its transformation towards swift modernization during the past few years.

Credits:
Agency: BBDO San Francisco
Client: Barbie
Title: Barbie Dream Gap
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, SF: Matt Miller
Associate Creative Director: Adam Balogh
Associate Creative Director: Jason Moussalli
Head of Integrated Production: Louise Doherty
Business Affairs: Jacqueline Djanikian
Group Account Director: Kim Fredkin
Account Director: Nicole Dongara
Account Supervisor: Alex Hamill
Chief Strategy Officer: Crystal Rix
Group Strategy Director: Jessica Strode
Production Company: Slim Pictures Inc.
Director: Karen Cunningham
Executive Producer: Tom Weissferdt
Executive Producer: Catherine Finkenstaedt
Producer: Al Cooper
Edit House: Bread & Butter
Editor: Andrea MacArthur
Colorist: Company 3
Senior Colorist: Sophie Borup
Visual Effects: Jane Studios
Creative Director: David Parker
Flame Artist: Tim Bird
Producer: David Won
Executive Producer: Nancy Hwang
Sound Designer: One Union Recording
Senior Sound Engineer: Joaby Deal
Senior Sound Engineer: Matt Zipkin
Executive Producer: Vickie Sornsilp

Principal Composer: Amber Music
Exec Producer: Michelle Curran
Music Supervisor/Producer: Mike Perri

This article is about:
BBDO San Francisco, The Dream Gap, Barbie, Stereotypes, Barbie, Barbie Dream Gap, Awareness campaigns, Digital campaign, Toy, kids, Dreams, Mattel

Paper Boat’s New 3D Animation Film creates a heartwarming story of hope and imagination

COTW — Fri, 23 Sep 2016 04:35:42 +0000

Paper Boat Drinks new film, executed in the 3D Animation format takes imagination to the next level by representing a little paper boat as a beacon of hope.

In the advertisement of Paper Boat Drinks, a little paper boat represents consciousness and hope. A captain of a ship makes a little paper boat and sends it to partake its journey. It shows how one should just keep moving towards their aspirations and goals. Thus, the boat seems to be taking a journey towards its final destination and in the end, it reaches the destination.

The advertisement is very inspiring.

A story of hope and dreams
● The boat is shown to fight all adversities during its journey.
● The encounter with a mouse, bus and even natural calamities like rain and heavy winds is also shown
● At the same time, there is a dog that protects it from sudden rain which represents how with every bad encounter, you also have a good one to neutralize it.
● Eventually, the boat flies with the wind and reaches its destination

It is a representation of how every individual undertakes his/her journey and experiences several good and bad incidents during the process. But eventually, there is only one thing that keeps us all moving forward and that is hope. A hope that we will reach our destination and our dreams will come true.

Paper Boat presents Hope, the Boat

Having paper boat drinks is like taking a walk down the memory lane with its taste of real fruits. The memories that become hazy in the process of getting closer to your dreams and aspirations. We need to remember that it is the journey that is more important because it gives us the experience to shape us as individuals.

Credits:

Concept & Execution: Humour Me – Branded Entertainment
Created By: Dhruv Sachdeva
Directed By: Dhruv Sachdeva & Clifford Afonso
Co-Director: Tanvi Gandhi
Screenplay & Story: Clifford Afonso, Dhruv Sachdeva, Aradhana Mathews
Executive Producer: Ashray Sachdeva
Project Head & Client Servicing: Gitana Singh

Sound Score: Aradhana Mathews
Sound Score Arrangement & Sound Engineering: Anindo Bose
Sound Design: Anindo Bose, Zain Calcuttawala, Siddharth Talwar
Sound Mixing & Mastering: Plug N’ Play Studios

Animation Project Lead: Vrinda Sood
Animation Direction: Zero Gravity Filmz
Film Editor: Shubham Singla
Production Manager: Dhananjay Visvanath

Art Direction: Tanvi Gandhi, Clifford Afonso
Art Supervisor: Akanksha Sharma
Storyboard Artist: Vaibhav
Character Design & Illustration: Clayton Dmello, Varun Nair
Environment Illustration: Clayton Dmello

Modeling: Abhishek Soni, Ashish Negi, Bhairab Boithoque, Manoj Negi, Nishant Saxena
Surfacing: Abhishek Soni, Ashish Negi, Bhairab Boithoque, Tushar Tanwar, Nishant Saxena
Lighting: Tushar Tanwar, Ashish Negi, Nishant Saxena, Atique Mujawar
Rigging: Azhar Hussain Quadri
Layout & Animation: Ashish Sharma, Gaganpreet Singh Anand, Raghav Nagpal
Effects: Azhar Hussain Quadri, Asif Ali
Render Wrangler: Manoj Negi
Compositing: Shivam Sharma, Swatantra Dubey
Matte Painting: Swatantra Dubey, Bhairab Boithoque
Render Supervisor: Sachin Kolate

IDFC: Dil Ke Ameer

COTW — Fri, 12 Feb 2016 04:35:35 +0000

The heart beats loudest for the things closest to it.
Much louder than the voice of reason.
What makes your heart beat?

TBWA\India and Bombay Design Centre launch digital campaign for IDFC Mutual Fund

Find Out here DIL KE AMEER

Dil Ke Ameer Film

When we make our dreams come true it gives us great joy; but it gives us even more joy when we can make dreams come true for our loved ones.

“Dil Ke Ameer” are the people who recognize this and call their dream a plan. They plan their life, which includes their time and finances towards making these joys real for themselves and their loved ones.

Credit list:
TBWA\India
Chief Creative Officer: Parixit Bhattacharya
Copywriter: Parixit Bhattacharya
Art Director: Rishi Chanana
Agency Producer: Hriday Dowerah
Executive Director: Aejaz Khan
Account Director: Jay Mehta
Bombay Design Centre
Creative Director: Ankur Rander
Designer: Alexey Solodovnikov
Producer: Siddhesh Pednekar
Writer: Sarat Alex
Creative Technologist: Shankari Murali
Client: IDFC Mutual Fund
Director-Marketing: Rishi Kakar
Senior Manager Digital Marketing: Shwetal Mehta

Abbott- Dreams have no age limits.

COTW — Thu, 17 Dec 2015 04:23:19 +0000

Are you living fully? At their healthiest, They can unlock all that life has to offer. They are asking a million people around the world what a full life means to them. Join the conversation now at. lifetothefullest #fullosophy

Abbott- Dreams have no age limits.

How You’re Killing Your Own Creativity.

COTW — Wed, 22 Jul 2015 02:47:45 +0000

You can’t always wait for inspiration to strike. But sometimes the secret is in your approach to new ideas and solutions so you don’t close yourself off from the great ideas you might have overlooked. To perfect your approach, check out this exclusive infographic from Entrepreneur.com. It will help put you on the path to creativity in no time.

Credits:
LINDA LACINA
ENTREPRENEUR STAFF
How You’re Killing Your Own Creativity.

Heineken The Dream Island

COTW — Thu, 23 Apr 2015 07:09:23 +0000

Someone once said, “the only way not to realize a dream is to abandon it.”
Heineken The Dream Island
Dreams are not meant to be remain Dreams.
Don’t let your dreams die.

Credits:
Advertising Agency: Publicis Italia
Creative Directors: Bruno Bertelli, Cristiana Boccassini
Associative Creative Director / Copywriter: Michele Picci
Creative Supervisor / Art Director: Marco Viganò
Copywriter: Daniele Papa
Digital Creative Director: Massimo Guerci
Graphic Designers: Giorgio Luchetti, Santi Urso
Account Director: Giada Salerno
Project Manager: Vittorio Cafiero
Strategic Planner: Bela Ziemann
Agency Producer: Giulia Atzori
Heineken Communication Manager Global Commerce: Dario Gargiulo
House of production: Filmmaster Productions
Director: Cecilia Verheyden
Executive Producer & CEO: Ada Bonvini
Producer: Lilli Auteri
Director’s Producer: Tatiana Pierre
Music: The Prize by audiotheque
Event Management Agency: Venticento
CEO Venticento: Antonio Lazzaro
Marketing & Communications Manager Venticento: Gabriella Lazzaro
Account Manager Edelman London: Emily Favret
Associate Director Edelman London: Danielle Heximer
Global Sr. Account Executive SMG London: Juliette Hoijtink
Global Account Manager SMG London: Renee Lee