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La Pausa campaign uses World Cup hydration breaks to highlight plastic waste
Creative Print Ads

La Pausa Campaign Turns World Cup Hydration Breaks Into Print Ads

August 25, 2026
A hydration break lasts only a few minutes. The plastic bottle used during it can remain in the environment for much longer. La Pausa campaign…
WWF Fire on Display Campaign
OOH Campaigns

Fire on Display: WWF Turns TV Showrooms Into a Wake-Up Call for Wildfires

July 25, 2026
When shoppers walk into an electronics store, television displays are expected to showcase vibrant landscapes, crystal-clear oceans and colourful nature scenes. WWF challenged that expectation…
#UnPlasticIndia, Truth of plastic pollution, Single-Use Plastic Ban
OOH Campaigns

The Truth Behind India’s Plastic Pollution Crisis: #UnPlasticIndia Campaign Explained

December 24, 2024
Discover how the #UnPlasticIndia campaign is tackling India’s plastic pollution crisis. In India, plastic waste has reached an alarming scale. Despite the government’s efforts to…

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