facebook campaign – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Mon, 27 Sep 2021 12:05:27 +0000 en-US hourly 1 https://wordpress.org/?v=7.1 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png facebook campaign – Campaigns of the World https://campaignsoftheworld.com 32 32 Volkswagen: 3 seconds is a long time for a GTI – Ad by DDB https://campaignsoftheworld.com/ooh-campaigns/volkswagen-3-seconds-is-a-long-time-for-a-gti/ https://campaignsoftheworld.com/ooh-campaigns/volkswagen-3-seconds-is-a-long-time-for-a-gti/#respond Sun, 22 May 2016 06:25:44 +0000 https://campaignsoftheworld.com/?p=9039 In order to launch the new Golf GTI in Argentina a 100 meter scenery with different settings and 20 actors was set up. With a high-speed camera installed inside the vehicle and and the help of a professional pilot this scene was travelled and shot.
The result of this creative idea is a 3 second teaser in which it is almost impossible to detect any individual element. But when the miralocamaralenta site is accessed, the slow motion version of the film can be seen, a 2 minute clip where we can observe in detail all that can happen in only 3 seconds when you drive a Volkswagen GTI.
#MiraloEnCámaraLenta (#watchitinslowmotion) will be the hashtag of the campaign in Facebook and Twitter under the slogan “3 seconds is a long time for a GTI”.

Volkswagen Golf GTI Fast Film – Slow Motion

Advertising Agency: DDB, Argentina
Creative VP: Hernán Jauregui
Executive Creative Director: Beto Cocito
Creative Directors: Facundo Varela, Adrián Piattoni
Digital Creative Director: Leo Orsolini
Creatives: Mariona Ardebol, Pablo Alvarez Mata
Chief of Production: Claudio Migliardo
Producer: Micaela Picco
Account Director: Graciela Combal
Account Executive: Manuel Quintana
Digital Account Supervisor: Pedro Garassino
Digital Account Executive: Anna Neri
Digital Production Director: Leticia Simon
Production Company: Poster
Directors: Seba Sanchez, Sebastián Caporelli
DOP: Mex Ledesma
Art Directors: Uki Damico, Rodrigo Salari
Executive Producer: Mariano Echarri
Producers: Ariel Rosman, Connie Naso
Editor: Emiliano Fardaus
Postproduction: Wolf
Post Coordinator: Lu Lamboley
Sound: Elefante Resonante
Music Studio: TDL Buenos Aires

]]> https://campaignsoftheworld.com/ooh-campaigns/volkswagen-3-seconds-is-a-long-time-for-a-gti/feed/ 0 Facebook has launched its first ever UK TV ads https://campaignsoftheworld.com/film-and-video/facebook-has-launched-its-first-ever-uk-tv-ads/ https://campaignsoftheworld.com/film-and-video/facebook-has-launched-its-first-ever-uk-tv-ads/#respond Thu, 25 Feb 2016 04:18:46 +0000 https://campaignsoftheworld.com/?p=8026 Facebook has launched its first ever UK TV ads, which form part of a wider advertising campaign that also includes billboards, to explain how the service helps build friendships.

The three TV ads are more brand than product focused, although they do mention Facebook vernacular such as “friend request.” Each ad follows the story of different friendships, told by a British narrator.

The spots are soundtracked by instrumental versions of popular songs: “Umbrella” by Rihanna, “Close To Me” by The Cure, and “Like A Prayer” by Madonna.

From Source:
A Facebook spokesperson told Marketing Magazine:
“Facebook is a place where friends go to make meaningful connections. This regional campaign celebrates those connections and the different kinds of friendship that enrich our lives both on and off Facebook.”

The campaign emerged after Facebook chief executive Mark Zuckerberg stated that advertising may not be an effective source of revenue in developing nations as he tries to spread web access through his initiative Internet.org

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