Most people in Indonesia live away from home to work in the city. The most common way for these people to stay in touch with their family is through video calls, so on Father’s Day we saw an opportunity to reignite the value of relationships and create a memorable event for Google Duo – a video calling app.

But with a tiny share of market, and an even tinier budget, we needed to create a campaign that would organically ride the social waves and cut through the clutter.

Instead of creating a campaign for many, we decided to create an ad for one guy – Ringgo Agus Rahman, a well known comedian and social media influencer. Unknown to Ringgo, we worked with his dad and surprised him with a personal message on a billboard in the middle of Jakarta city. And from there we let Ringgo’s followers do the influencing on our behalf.

Credits
Client: Google
Product: Google Duo
Advertising Agency: Toaster

Tags:
Out of Home, Billboards, Google, Father’s Day, Surprise, Toaster, Singapore, Google Duo, Creative Agency, digital agency, Outdoor Ads

Raymond brings you, a narrative that captures a beautiful moment between a son and his mother.
The innocence of children recognizes emotions really well. This film is dedicated as a salute to all the wonderful single mothers, this father’s day.

TVS Scooty Zest 110 – A surprise for dad

How do you surprise a father who knows your every move? Watch and learn from the Scooty Girl as she goes about planning a surprise for her daddy dearest.

Hi Dad! : Father’s Day Special – Broken Cameras Films

‘Hi DAD’ is about a son who decides to write a letter to his father after something special happens in life.

OYO Rooms Father’s Day Celebration #SayItWithOYO

Dads and sons have a special unspoken bond. On a day to day basis, we shy away from verbally sharing our love with our dads as we end up taking this relationship for granted. Then we spend our lives repenting for that one moment, when we could have hugged them and told them how much we loved them. The video tells us that nothing in this world is timeless, hence one should value it till its there with them. Small gestures of gratitude and love go a long way in building bonds and also help in communicating the unspoken words.

Watch this brilliant video starring Piyush Mishra and Zeeshan Ayyub pointing out the unsaid relationship of a father and son.

Bombay Shirt Company – From ‘Father’ to ‘Dad’!

A Dad’s love for his kids knows no bounds. This Father’s Day, we honour and celebrate the men who taught us a thing or two about life (and style!)
Gift your Father the BSC Gift Box

Resilient Kids Read Father’s Day Cards To Their Incarcerated Dads

Love Letters” is a national campaign, supported by Google, to uplift the voices of young people who have an incarcerated parent. On Mother’s Day and Father’s Day, we are asking many of the 2.7 million children in the United States who have at least one parent incarcerated to share letters they have written to their mother and father. During this time, let’s remember our parents behind bars and the devastating human cost of mass incarceration.

#ThankYouDad by BankBazaar.com

He was your first banker, first wealth manager, and first financial advisor. After all, your dad taught you the first thing about money. Share this to say #ThankYouDad this #FathersDay #MyDadMyFirstTeacher

The Hero – A Bollywood Story

There are only a few things in the world that epitomize hope, dreams and magic and one of them is Indian cinema. And in life, like in Bollywood, some dreams come true, some fall through and some just take longer. Watch this story of a father and son on a journey – Bollywood style – with Google Search by their side. #GoogleAtTheMovies

Choose the good in you – JK Tyre

We all have a choice – Get angry or stay calm. It’s time to put an end to Road Rage. It’s time to ‘choose the good in you’. #SayNoToRoadRage #BeARanger

Happy Father’s Day, Mr. Rayos

This Father’s Day, the Angel Soft brand is sharing the story of an long-distance dad working three jobs to support his nine children, eight of whom are still in the Philippines. He’s a widower who immigrated to the US in order to give his family a better life, sending money back home to provide his children with an education. It takes softness to want what’s best for your family and strength to go the distance to give it to them. Happy Father’s Day, Mr. Rayos.

NFL Draft Fathers React to Their Sons Being Drafted | Happy Father’s Day!

Fathers of top 2016 NFL draftees Ezekiel Elliott, Jared Goff, Carson Wentz, Ronnie Stanley, Jalen Ramsey, Joey Bosa, Vernon Hargreaves, Eli Apple, Josh Doctson, Vernon Butler, Keanu Neal, and Taylor Decker offer advice and congratulations for their sons after watching them achieve their dreams of being drafted into the NFL.

Shitty Ideas Trending – Father’s Day Special

They put up with all our demands, they correct us, guide us, teach us, protect us, they scold us but above all, they love us unconditionally. Here’s a small tribute to our Fathers on Father’s Day, not nearly enough for all that they do for us, but just a token of our love towards them.

Real care doesn’t just make a dad stronger. It makes him a hero.
This Father’s Day let’s celebrate the ones that go above and beyond. The ones who vanquish the boogie man and bring dreams to life. The real heroes, our dads. Watch this short film spotlighting the many ways dads are our heroes.

Care makes a Dad stronger

Share this video with the hero in your life and discover Dove Men+Care products and other inspiring videos.

Shop now for your Father