Many factors contribute to winning or losing a race. Ford believes a race can be won or lost in the driver’s mind. To test this,…
Every basketball fan knows that shoes squeaking on the court is just a part of the game. The sound is linked to the sport, especially…
As the debate around climate change intensifies, many businesses are facing increasing pressure to adopt more eco-friendly practices in response to the demands of the…
Saudi Arabia's King Salman Bin Abdul-Aziz has signed a Royal Decree allowing women to drive. Saudi Arabia was the only country where women drivers were…
Credits: Advertising Agency: Blue Hive, Sao Paulo, Brazil Creative Director: Vico Benevides, Arnaldo Boico, Rodrigo Strozenberg Copywriter: Alex Adati, Rafael Hessel Art Director: Daniel Massih, Thiago Barbieri, Paulo Moraes Agency…
Ford and agency BBR Saatchi & Saatchi (Israel) created QR code-enabled interactive print ads to demonstrate the Park Assist, Adaptive Cruise Control and Power Fold…