OOH CampaignsRevolutionizing Out-of-Home Advertising with Chillboards: A Global Awareness Campaign by Coors LightMay 14, 2023Revolutionizing Out-of-Home Advertising: Innovative Chillboards Reflecting 85% Sunlight for Global Awareness To combat Miami’s frequent extreme heat waves, Coors Light debuted “Chillboards,” a new experiential…