The miracle of birth is an event of cosmic proportions. Once it unfolds, a new life makes its way to Earth and navigates through the highs and lows of existence for several decades. However, before an individual comes into his/her own, parental love and guidance act as the child’s armor against the complexities of the world. Mothers as well as father play irreplaceable roles in the upbringing of their children. While a mother nurtures an infant and infuses him/her with health and vitality, a father shields him/her from harm and discomfort.

On June 16, 2019, fathers all across were celebrated and thanked for their love and sacrifices. People on social media expressed themselves in varied ways, and well-recognized brand names dedicated numerous campaigns to the greatness of Dads. Daughters cherished the man they’ll always love the most, and sons acknowledged their love for the man they’ll always look up to. As the day came to a close, fathers slept peacefully knowing very well that their sacrifices don’t go unnoticed.

It was indeed a Happy Fathers Day!

Usha
This #FathersDay, thank your Father for all the wonderful moments shared. For guiding you to live by your own rules. For making you #FollowYourHeart. #HappyFathersDay from Usha.

Thomas Cook
Dedicated to all the fathers, who introduced us to our first love, cricket. Share the video with your father and let him know that it’s time for another #CricketDateWithDad!

Samsung
Be the best dad ever and stay ahead of the game with SmartThings this Father’s Day. Manage all your SmartThings-compatible devices from your Samsung Smart TV – for smarter homes and more time on the things you love.

Pizza Hut
Can’t think of a good Father’s Day gift? Here’s an idea: a father and child pizza-making workshop! For one incredible day, you’ll get to bond and learn to make delicious pizzas. ????

Durex
We’ll always keep you covered ????

KFC
Happy Father’s Day from one dad to another. #DaddyColonel #KFCsg

SBI Life Insurance Co. Ltd
Every Father has a unique and special approach to fatherhood & reassures his children at every step in life that #PapaHainNa. This Father’s Day, versatile singer and Papa Shaan encourages you to discover your special ‘Papa Formula’.

Bajaj Allianz – The Unmissable Meeting

Amazon India
Bade dil se kiya hai, button daba ke bada nahin kiya! Toh iss baar sirf button daba ke gift mat bhejo- this Father’s Day #DeliverTheLove.

Star Sports
This #FathersDay, watch an ICC #CWC19 match jo dekh ke bas bol sakte hain ‘baap re baap!’

Metro Shoes
The superhero, the partner in crime and the one whose shoes you always try to wear. There are infinite roles he plays but can’t be thanked enough. This #FathersDay let’s award those whose actions speak louder than words! #MetroShoes

Future Generali India Life
This #FathersDay make a promise to improve your “Asli Wealth” score for your loved ones.

Mutual Funds Sahi Hai
“Apne papa ki investments naa, sahi nahi thi.” No, we aren’t saying this, but our stand-up funnyman Gaurav Kapoor is. Want to know why? Watch the full video. Share a laugh with your dad on this father’s day. #HappyFathersDay #MutualFundsSahiHai

Xiaomi India – Bahane mat banao, phone lagao
Aap kab tak bahane banayenge? Pick up the phone and tell your dad what you have always wanted to. And while you are at it, wish him a Happy Father’s Day 🙂

Dalmia Bharat Group
A house is a home because of the memories that get built in it. This #FathersDay, celebrate your childhood once again! Share this film with everyone so they can celebrate the time spent with their first superhero! #GharEkSandook

Netflix India
Papas kehte hain bada naam karega. Ganesh humara aisa kaam karega.

Papas kehte hain bada naam karega. Ganesh humara aisa kaam karega. #HappyFathersDay pic.twitter.com/MDFSLBTgWW

— Netflix India (@NetflixIndia) 16 June 2019

Audi India
‏To the first role-model of our lives.

To the first role-model of our lives. #HappyFathersDay #Audi pic.twitter.com/MghsTtu1Fh

— Audi India (@AudiIN) 16 June 2019

Tic Tac

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IND vs PAK is important. But, dads, you’re more important. So, prepare yourselves to be showered with tons of attention today, because jab papa-razzi tabhi toh chalegi apni baazi! #HappyFathersDay . . . #tictac #WorldCup2019 #CricketWorldCup #CricketWorldCup2019 #WorldCup

A post shared by @ tictacindia on Jun 15, 2019 at 7:52pm PDT

Mahindra First Choice
It’s hard to drive with him sitting next to you, but you wouldn’t be getting anywhere without him. Happy father’s day, Dads.

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It's hard to drive with him sitting next to you, but you wouldn't be getting anywhere without him. Happy father's day, Dads. #FathersDay #MFCServices

A post shared by Mahindra First Choice Services (@mfcservices) on Jun 16, 2019 at 12:14am PDT

Manforce Condoms
Rhymes done right with Manforce Condoms.

Rhymes done right with Manforce Condoms.#FathersDay pic.twitter.com/UigsDF21b1

— Manforce Condoms (@ManforceIndia) 15 June 2019

Playgard Condoms

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You may dive in the pool but don’t take a leap in the role! #KeepPlaying the no #FathersDay game strongly!

A post shared by Playgard Super Dotted Condoms (@playgardcondoms) on Jun 15, 2019 at 10:17pm PDT

Mad Over Donuts

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Need we say anything else? ???? #HappyFathersDay. #MadOverDonuts #LoveAtFirstBite #Donuts #Fathers #Dads #Happiness

A post shared by Mad Over Donuts (@madoverdonuts) on Jun 15, 2019 at 9:23pm PDT

Red Chillies

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Kabhi nok jhok, toh kabhi pyaar, every bond with our dads is mazedaar! What is your equation with your dad like? Let us know in the comments! . . . #HappyFathersDay #FathersDay2019 #Father #Appa #Papa #Dad #Baap #Bond #ShahRukhKhan #Bollywood

A post shared by Red Chillies Entertainment (@redchilliesent) on Jun 15, 2019 at 11:56pm PDT

CEAT Tyres

No matter how many times you drove him around, his terms & conditions always apply. This #FathersDay let’s be grateful to our first safety hero for always caring and looking out for us. #SafetyHeroTales pic.twitter.com/Ul2FL7TbYV

— CEAT TYRES (@CEATtyres) 14 June 2019

Tags:
Best Digital Campaigns, Digital Marketing Trends, Best Online marketing strategies, social media campaigns, #FathersDay #FollowYourHeart #HappyFathersDay, Father’s Day 2019, Father’s Day Campaigns 2019

After the resounding success of their viral video, Dear Aunty (that garnered over 1.5 million views organically), youth platform Yuvaa is back with another spoken word video, this time on Father’s Day, to address one of the most urgent & important issues faced by men in India: toxic masculinity.

The video, that features digital stars in actors Rajat Barmecha, Prit Kamani, rapper SlowCheeta (Chaitanya Sharma), dancer Kartik (MJ5) and writers Iresh Gupta & Divyanshu Malhotra, addresses the toxic idea of ‘Mardaangi’ (Masculinity) that is taught to boys in India, most often by their own fathers, who were told the same, growing up.

The video is a kind of homecoming for Rajat, who starred in cult Indian indie film Udaan over 10 years ago, where he played a sensitive boy under pressure to be a ‘strong man’ by his father, played by Ronit Roy; and used poetry to escape into his own world. But outside of Udaan, there has hardly been any content made around masculinity and how harmful it is to young boys and their fathers, who are both unable to express their love for each other because men are told not to express, on account of being ‘men’. This is an urgent issue in Indian society, where hundreds of years of patriarchal conditioning have been unfair not only to women but also to men, who are told to never express or emote or cry, so they can ‘be a man’ (‘Mard ban yaar!’)

But this is a new generation of youth. The Gen Z wants to speak up, to express, to say what they feel without the fear of being judged. Even if their fathers couldn’t say ‘I love you’ to them, or give them a hug, they will not hold back. And this video tries to bring fathers and sons together by encouraging conversation, expression and just the joy of saying ‘I love you’! Yuvaa is looking to start a hashtag #HugyourPapa and encourage expressiveness of love, as this video is dedicated to all those fathers who couldn’t express, from all those sons who want to.

About Yuvaa: Founded by Nikhil Taneja, Amritpal Bindra and Anand Tiwari, Yuvaa is a youth media organisation that uses the power of entertainment to tell purpose-driven stories that start meaningful conversations. Yuvaa listens to, engages with and shares the stories that bring young India together. Over the next year, it will create and curate original, empathetic and entertaining stories of, for and by the youth of India across genres of non-fiction and fiction web series, docu-series, talk shows, podcasts and short-format on all digital and social media: YouTube, Instagram, Facebook and Twitter @weareyuvaa. This content will use entertainment to drive impact on the most pressing issues, struggles, challenges, aspirations and dreams of young India, from mental health and gender equality to identity and self-expression, that has come from a 3-month research and data mining roadshow across India (25+ cities, 65+ colleges, interviewing hundreds of students).

Video Credits
Written By: Divyanshu Malhotra
Directed by: Divyanshu Malhotra
Exec Producer: Raunaq Bajaj
DOP: Nikhil Valluri
Production Assistant: Garima Kunzru
Editor: Kashish Sharma
Graphics: Siddhi Surte
Yuvaa Fam (Creative): Amulya Prabhu, Samatha Balachandran, Hailey Dickson, Anunay Sinha
Produced by: Yuvaa (Nikhil Taneja, Amritpal Bindra, Anand Tiwari)

Tags:
Fathers Day 2019 campaign, Happy Fathers Day, Yuvaa, Fathers Day Ads, Best Tv Commercials, Inspiring Short Films, Best Commercial Ads, Best TV Ads

Kashmir | Terribly Tiny Tales

A grieving son tries to make sense of his position after his father’s death. A longing for a place called home makes him further question his own identity.

#FeelLikeGod | Bajaj Avenger – #DadYourDad

It is refreshing to feel youthful even after you’ve been a father to someone for years. On the special occasion of Father’s Day, Bajaj Avengers makes an attempt to remind all dads out there that it’s never too late to be young and carefree again.

#PapaHainNa | SBI Life

Fathers make their children feel loved, protected, lighthearted, and courageous. That is why they are the dearest. SBI Life celebrates father’s day by acknowledging the truths stated above. #CelebrateLife #HifazatKePitaare

#AapkiHealthMereLie | Future Generali India Life

His Family is a father’s most prized possession. For his children, there’s nothing as important as his well-being. On this year’s Father’s Day, Future Generali urges all fathers to gift their families with an increased commitment towards their health.

#RealStrength | Dove Men+Care

Real strength lies in caring, and that is why the dads who care are regarded as heroes.

Guillermo Stars in a Commercial | P&G and Walgreens

Did you know that Guillermo’s little kid has a mustache already? We didn’t either! Well, given the recent revelation, it’s a good thing that Walgreens is running discounts on some grooming products all June.

#UltraDad | Michelob ULTRA

Fathers need not be bound by blood to us. They may just be the men who shape up into our better selves. On the occasion of Father’s Day, Michelob ULTRA celebrates the existence of such ULTRA Dads.

Best Present for Father’s Day | Stella Artois

A lot of people post heartfelt posts about their dads on the occasion of Father’s Day. But, do all of these posts reach the dads they’re meant for? Well, that’s what the best present for father’s day is; reaching out to your dad!

This Father’s Day ads of 2018 is about:
lifestyle, Happy Father’s Day, Fathers Day Ads, Stella Artois, Michelob ULTRA, P&G, Walgreens, Dove, SBI Life, Bajaj Avenger, Kashmir, Terribly Tiny Tales, Father’s Day Campaigns, Digital Campaign, Innovative Ads, Marketing Campaign, Father’s Day Campaign

Raymond brings you, a narrative that captures a beautiful moment between a son and his mother.
The innocence of children recognizes emotions really well. This film is dedicated as a salute to all the wonderful single mothers, this father’s day.

TVS Scooty Zest 110 – A surprise for dad

How do you surprise a father who knows your every move? Watch and learn from the Scooty Girl as she goes about planning a surprise for her daddy dearest.

Hi Dad! : Father’s Day Special – Broken Cameras Films

‘Hi DAD’ is about a son who decides to write a letter to his father after something special happens in life.

OYO Rooms Father’s Day Celebration #SayItWithOYO

Dads and sons have a special unspoken bond. On a day to day basis, we shy away from verbally sharing our love with our dads as we end up taking this relationship for granted. Then we spend our lives repenting for that one moment, when we could have hugged them and told them how much we loved them. The video tells us that nothing in this world is timeless, hence one should value it till its there with them. Small gestures of gratitude and love go a long way in building bonds and also help in communicating the unspoken words.

Watch this brilliant video starring Piyush Mishra and Zeeshan Ayyub pointing out the unsaid relationship of a father and son.

Bombay Shirt Company – From ‘Father’ to ‘Dad’!

A Dad’s love for his kids knows no bounds. This Father’s Day, we honour and celebrate the men who taught us a thing or two about life (and style!)
Gift your Father the BSC Gift Box

Resilient Kids Read Father’s Day Cards To Their Incarcerated Dads

Love Letters” is a national campaign, supported by Google, to uplift the voices of young people who have an incarcerated parent. On Mother’s Day and Father’s Day, we are asking many of the 2.7 million children in the United States who have at least one parent incarcerated to share letters they have written to their mother and father. During this time, let’s remember our parents behind bars and the devastating human cost of mass incarceration.

#ThankYouDad by BankBazaar.com

He was your first banker, first wealth manager, and first financial advisor. After all, your dad taught you the first thing about money. Share this to say #ThankYouDad this #FathersDay #MyDadMyFirstTeacher

The Hero – A Bollywood Story

There are only a few things in the world that epitomize hope, dreams and magic and one of them is Indian cinema. And in life, like in Bollywood, some dreams come true, some fall through and some just take longer. Watch this story of a father and son on a journey – Bollywood style – with Google Search by their side. #GoogleAtTheMovies

Choose the good in you – JK Tyre

We all have a choice – Get angry or stay calm. It’s time to put an end to Road Rage. It’s time to ‘choose the good in you’. #SayNoToRoadRage #BeARanger

Happy Father’s Day, Mr. Rayos

This Father’s Day, the Angel Soft brand is sharing the story of an long-distance dad working three jobs to support his nine children, eight of whom are still in the Philippines. He’s a widower who immigrated to the US in order to give his family a better life, sending money back home to provide his children with an education. It takes softness to want what’s best for your family and strength to go the distance to give it to them. Happy Father’s Day, Mr. Rayos.

NFL Draft Fathers React to Their Sons Being Drafted | Happy Father’s Day!

Fathers of top 2016 NFL draftees Ezekiel Elliott, Jared Goff, Carson Wentz, Ronnie Stanley, Jalen Ramsey, Joey Bosa, Vernon Hargreaves, Eli Apple, Josh Doctson, Vernon Butler, Keanu Neal, and Taylor Decker offer advice and congratulations for their sons after watching them achieve their dreams of being drafted into the NFL.

Shitty Ideas Trending – Father’s Day Special

They put up with all our demands, they correct us, guide us, teach us, protect us, they scold us but above all, they love us unconditionally. Here’s a small tribute to our Fathers on Father’s Day, not nearly enough for all that they do for us, but just a token of our love towards them.

Real care doesn’t just make a dad stronger. It makes him a hero.
This Father’s Day let’s celebrate the ones that go above and beyond. The ones who vanquish the boogie man and bring dreams to life. The real heroes, our dads. Watch this short film spotlighting the many ways dads are our heroes.

Care makes a Dad stronger

Share this video with the hero in your life and discover Dove Men+Care products and other inspiring videos.

Shop now for your Father

The song is aimed at celebrating the father-daughter relationship, and to whom he’s always been the hero. It showcases relationship the father shares with his daughter and the impact that he has on her life across various stages.

SBI Life Insurance Co. Ltd