Book a parking space at the airport


Before you even arrive at the airport, you can book a personal parking space in close proximity to your desired terminal. This will prevent you from having to wait in queues or resorting to parking the car miles away from where you need to be. For a low daily rate, you can conveniently book Sea Tac airport parking to limit stress and start your holiday on the right foot.


Book private transfers

As soon as the plane touches the ground, let’s face it: you’re either eager to get exploring or hop into your bed after a long flight. When the time comes to book your holiday, you may be given the option of transfers to reach your hotel. On most occasions, you’ll automatically be assigned coach transport alongside 50 other guests, but why not hire a private taxi transfer? This will ensure you reach your hotel in as little time as possible, without having to endure numerous stops for different hotel drop-offs.


Book a couple of once-in-a-lifetime experiences


If you have a very small budget, paying for a multitude of activities may not be realistic. Even if you can’t go all-out on VIP experiences for each day of your holiday, you could invest in one or two bucket-list activities, such as skydiving or swimming with dolphins, to make your trip memorable.

Stay loyal to hotels


One of the best top secrets for getting a VIP vacation is to stay loyal to a hotel chain to get a competitive deal. After just one overnight stay, you may be invited to join a loyalty program, which could entitle you to room upgrades, free meals, and potentially even free breaks. There may also be opportunities to convert earned points from your credit card to use at luxury chain hotels.


Use room service


The idea of using room service may seem overindulgent, but it is likely to cost you the same amount of cash as eating in a restaurant. After a long day exploring the sights, you may not feel like venturing out again, so relaxing in your room as you eat dinner may be your idea of luxury. Do be aware that the hotel may charge an additional gratuity fee, which will be added to the final hotel bill, but in some cases, this will be optional. 


In the short film designed by Colenso BBDO, a humorous account on the holidays is presented by the Good Dog. The narrative begins many dinnertimes ago, with the arrival of Good Dog to a human family’s home on one Christmas night. The story spans across several holidays until the arrival of another dog dubbed as Awww. The comedic tale ends with the conclusion that the holiday season is not exclusive to a good dog, but a time of celebration for all good dogs.

We feel that this campaign makes judicious use of humour, and carries the brand’s core identity in a likeable fashion. It is definitely bound to be a holiday-themed campaign that will stand out in this season.

Credits-
Client: Pedigree
Campaign: Season of Good Dog
Advertising Agency: Colenso BBDO, New Zealand
Category: Household, garden & pets
Chief Creative Officer, BBDO Worldwide: David Lubars
Creative Chairman: Nick Worthington
Chief Creative Officer: Levi Slavin
Executive Creative Director: Daniel Wright
Creative Group Head: Beth O’Brien
Creative Group Head: Thomas Darlow
Group Business Director: Ahmad Salim
Business Director: Nico Ainsworth
Account Manager: Arameh Bozorgi
Account Executive: James Baker
Senior TV Producer: Natasha Gill
Integrated Producer: Ashlee Harris
Head of Integrated Production: Scott Chapman
Senior Planner: Philip De Meulemeester
ECD – Pedigree Global: Gianfranco Arena
ECD – Pedigree Global: Peter Kain
Senior Account Director – Pedigree Global: Sally Nathans
Agency Producer: Natasha Gill
DOP: Jeremy Rouse
Production Company: Finch
Production Company Executive Producer: Rob Galluzzo
Production Company Producer: Claire Thompson
Director: Christopher Riggert
Sound: Liquid Studio
Sound Design: Craig Matuschka
Music Composition: Peter van der Fluit
Music / Sound Producer: Tamara O’Neill
Post Production: Blackbird
Online Editor: Nicholas Ponzoni
Editor: Stuart Reeves, Bernard Garry / The Editors

Tags:
Christmas Ads, Christmas Campaigns, Christmas 2018, Christmas commercials, TVC, Dog Adoption, Pedigree, Season of Good Dog, Digital, Holiday

Credits-
Brand: Volkswagen
Campaign Title: Sightseeing
Industry: Automotive
Category: Print

Company Name: Grabarz & Partner
Country: Germany
City: Hamburg

CCO: Ralf Heuel
Group Creative Director: Diana Sukopp
Creative Director Copy: Stefan Geschke
Creative Director Art: Thomas Fritze
Art Direction: Jens Erasmus Schröder
Copywriter: René Herder, Thorben Dauer
Account Manager: Christiane Dietz
Art Buying: Anna-Lena Meyer
Production: Kristina Mohr
Photographer: Cem Guenes c/o Tobias Bosch Fotomanagement
Post Production: Spellwork Pictures
3D: Sebastian Greese, Dennies Mielke, Sermed Darah
Creative Direction & Compositing: Sermed Darah

This Print Advertising Campaign is related to:
Volkswagen California, Camper van, Germany, Automotive, Print, Holiday