Jeep – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Thu, 04 Jan 2024 06:51:52 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.4 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png Jeep – Campaigns of the World https://campaignsoftheworld.com 32 32 Jeep: Nature is in our nature https://campaignsoftheworld.com/creative-print-ads/jeep-nature-is-in-our-nature/ Thu, 16 Jun 2022 11:37:41 +0000 https://campaignsoftheworld.com/?p=26260 The Jeep brand and Publicis Groupe Middle East have discovered an entire world living inside of the iconic Jeep grille through their campaign ‘Nature is in our nature’.

The Jeep® brand grille is one of the most distinctive icons in the automotive industry, recognized instantly by adventurous spirits from across the globe. Inspired by this simple icon, which consists of two circles and seven lines (OIIIIIIIO), the Jeep brand and Publicis Groupe Middle East have discovered an entire world living inside of it.

By simply cropping into the grille from different angles, the shapes and negative spaces began to resemble elements from nature. Lines became trees; circles became moons and arches became icebergs.

Jeep, Nature is in our nature. Campaigns of the world

Jeep, Nature is in our nature. Campaigns of the world

Jeep, Nature is in our nature. Campaigns of the world

“The more it was explored, the more discoveries we made – squirrel holes, mountain rocks, bat caves and more are all hidden within our icon, waiting to be discovered by our community of adventurers. Using only the Jeep brand’s iconic grille, Publicis Middle East has found a way of telling stories about the countless places that a Jeep brand vehicle enables you to explore in the wild,” explains Melhem Najm, Chief Marketing Officer at Stellantis, Middle East & Africa.

Tuki Ghiassi, Executive Creative Director at Publicis Middle East, says, “What started as a simple print idea became a new visual language that was unique to the Jeep brand – adaptable to the natural habitats of any market around the world. No other automotive brand has a connection to nature like the Jeep brand. Hence, it was very rewarding to create a piece of communication that was authentic and highly relevant to Jeep’s mission to become the most sustainable automotive brand by 2030.”

‘Nature is in our nature’ lives across print media, while graphic branding features in Jeep brand showrooms across the United Arab Emirates. These tactical placements transport Jeep brand vehicles from urban showroom environments to where they belong – the wild – reminding showroom visitors that their next unforgettable adventure into the great outdoors is only one Jeep brand journey away.

‘Nature is in our nature’ follows the recent launch of another graphic print campaign created by Publicis Groupe Middle East, which is also inspired by the Jeep brand grille. It features a new design language made up of the Jeep brand grille’s distinctive dots and dashes called’ The Call of Adventure‘.

‘Nature is in our nature’ is now running in the United Arab Emirates and will roll out in other Jeep brand markets globally in 2022.

Credits
Client: Jeep® (Stellantis)
Campaign: Nature is in our nature
Agency: Publicis Groupe Middle East

Tags: Automotive Campaigns, Middle East, Print, Design, Automotive, Creative Ads

]]> Renegade Santa Rescue by Jeep: A Christmas-Themed Game That Runs on Instagram https://campaignsoftheworld.com/digital-campaigns/renegade-santa-rescue-by-jeep/ Sat, 28 Dec 2019 06:14:50 +0000 https://campaignsoftheworld.com/?p=18326 The festive season gives rise to many lore-themed campaigns on social media. Brands capitalize on the Christmas cheer that reaches far into the New Year’s Eve. In a recent campaign by Jeep, an Instagram-based game called Renegade Santa Rescue made it to the surface.

An advertising agency called GTC built the advert from the ground-up. The game came out in the form of highlights on EMEA Instagram channels of Jeep. The IG stories depicted the journey of a Jeep SUV. The vehicle traversed through different terrains whilst rescuing the gifts left behind by Santa Claus. From concrete city-roads to snowy mountainous tracks, the SUV overcame all obstacles to aid Santa’s journey.

We feel that this campaign invoked a sense of immersion that felt quite fresh. The presentation of a video-game-themed advert on social media was quite innovative.

Credits
Brand: Jeep
Campaign: Renegade Santa Rescue
Advertising Agency: GTC
Executive Creative Director: Cristino Battista, Christopher Jones
Creative Director: Antonio Di Battista
Art Director: Andrea Colombo
Copywriter: Beatrice Galli
Animation Artist & Motion Designer: Leonardo Jona
Social Media & Digital PR Director: Danielantonio Di Palma
Social Media Manager: Giuseppe Colaneri, Federica D’Andria
Community Manager: Laura Nava
Digital Client Director: Efrem Maggi
Senior Account Manager: Eleonora Guido, Carlotta Leva
Account Manager: Giorgia Coradazzi

Tags:
Digital Campaign, Italy, Automotive Campaign, Jeep, WPP, Jeep Renegade, Christmas Campaign, Christmas Ads, Santa Rescue, Digital Marketing, Topical Spot, Instagram, Social Media campaign, Innovation, Renegade Santa Rescue

]]> Creative Ads by brands celebrating International Men’s Day 2019 https://campaignsoftheworld.com/digital-campaigns/international-mens-day-2019-ads/ https://campaignsoftheworld.com/digital-campaigns/international-mens-day-2019-ads/#respond Tue, 19 Nov 2019 16:31:58 +0000 https://campaignsoftheworld.com/?p=17983 Gillette India – Inspirational Story of Lt Col M K Sinha
One of the enduring stereotypes about manliness that has been passed down generations, is that crying is a sign of weakness. When in fact, it takes real strength to show vulnerability and emotions. As a responsible male brand, Gillette believes that even if you express your pain through tears, you are #ManEnough.

By presenting the real-life story of Lt Col M K Sinha SM (Retd) and his father, we want to pave the way for a new understanding of manliness and strength, that the next generation of men should aspire to.

#MutualFundsSahiHai – Celebrating Differences
It isn’t about celebrating a gender but embracing the positive changes.

Bharti AXA Life Insurance – #ManageLifeBetter

Century Ply

Muscleblaze

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Speak up regarding your mental issues!! Share your stories. This International Men’s Day – let’s get men free from the shackles of gender stereotypes and let them be. Men often hesitate to discuss their issues because of the social stigma. They are advised or rather pressured to stay put and get a hold of their emotions. It is for these reasons that men have 3 times higher suicide rates and suffer from various mental and other health disorders and diseases with depression and heart diseases being the prominent ones. Let us know the issues you have faced in the comment section below and lift the heavy weight off your chest. We are hearing!! #internationalmensday #mensday #mardkodardhotahai #mard #realmen #mentoo #mentalhealth #muscleblaze

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Jeep India

Ustra

Tic Tac

Durex India

Faasos

Reliance General Insurance

Viviana Mall

Kamasutra Condoms

Reliance Smart Money

D-Link

MuscleTech India

Manforce Condoms

SAP India

Kotak Life Insurance

The Finance Magazine

Croma Retail

Bajaj Allianz General Insurance

Tags:
International Men’s Day, Creative Ads, Print Campaign, Digital, Social Media, Advertising, Marketing, #InternationalMensDay

]]> https://campaignsoftheworld.com/digital-campaigns/international-mens-day-2019-ads/feed/ 0 Some best ads by brands celebrating Children’s Day 2019 https://campaignsoftheworld.com/digital-campaigns/childrens-day-ads-2019/ https://campaignsoftheworld.com/digital-campaigns/childrens-day-ads-2019/#respond Fri, 15 Nov 2019 08:31:30 +0000 https://campaignsoftheworld.com/?p=17943 Children’s Day Ads
Manforce Condoms

Jeep – Children’s Day

Jeep - Children's Day 2019

MuscleTech

As we grow old, priorities change, but some things just remain the same. #HappyChildrensDay #MuscleTechIndia
MuscleTech Children's Day 2019

Hockey India

Swiggy – If you didn’t do this, we should katti.

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If you didn't do this, we should katti. #happychildrensday

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Viviana Mall

Fevikwik

DLink – Because children need your full attention

Hoi Foods

You know you want to go back for just one more bite of being mischievous, rebellious, careless and forcefully disciplined.
#HoiFoods #HelloHappyFood #HappyChildrensDay #ChildrensDay #ChildrensDay2019

Red Chillies Entertainment

Nicotex – Give your children a safe hand to hold on to! #WeBelieveYouCan

Dominos India

Goibibo

Aviva Life Insurance

Ixigo

Zomato

Tags:
Happy Children’s Day, Children’s Day Creatives, Children’s Day Ads, Print Campaign, Digital, Print Ad, Zomato, Swiggy, Ixigo, Manforce Condoms, Jeep, Food, Fevikwik, Hoi Foods

]]> https://campaignsoftheworld.com/digital-campaigns/childrens-day-ads-2019/feed/ 0 Jeep – Hotels are overrated https://campaignsoftheworld.com/creative-print-ads/jeep-hotels-are-overrated/ https://campaignsoftheworld.com/creative-print-ads/jeep-hotels-are-overrated/#respond Wed, 18 Sep 2019 04:58:25 +0000 https://campaignsoftheworld.com/?p=17295 Why spend tons of money in hotels when nature can host you for free? Jeep Creative Print Ad, Hotels are overrated

Jeep - Hotels are overrated | Creative Print Ad

Jeep - Hotels are overrated

Jeep - Hotels are overrated

Credits
Brand: Jeep
Campaign: Hotels are overrated
Advertising Agency: Mood, Perú, Peru
Creative Director: Alejandro “Lato” La Torre
Art Director: Francisco Tolentino
Copywriter: Bruno Cayo

Tags:
Print, Peru, Automotive, Jeep, Mood, Print advertising, Creative Print Ad, Print campaign, Creative Advert, Automotive ads

]]> https://campaignsoftheworld.com/creative-print-ads/jeep-hotels-are-overrated/feed/ 0 Jeep: The Off Road Mug https://campaignsoftheworld.com/ooh-campaigns/jeep-the-off-road-mug/ https://campaignsoftheworld.com/ooh-campaigns/jeep-the-off-road-mug/#respond Fri, 13 Sep 2019 16:45:21 +0000 https://campaignsoftheworld.com/?p=17259 Jeep: The Off Road Mug

Credits:
Brand: Jeep
Campaign: The Off Road Mug
Advertising Agency:Mood, Peru
Creative Director:Alejandro “Lato” La Torre
Account Executive:Mitchell Chavez
Art Director:Jorge “Koki” Piscoya
Designers:Ana Lucia Gallardo, Francisco Tolentino, Oscar Salazar
Copywriter:Jofre Felipe
Production Company:Vatio

Tags:
Film, Peru, Automotive, Jeep, Mood, Fathers Day Ads, Fathers Day Campaign, Test Drive Campaign, The Off Road Mug

]]> https://campaignsoftheworld.com/ooh-campaigns/jeep-the-off-road-mug/feed/ 0 Jeep – Take the wheel, print campaign by by Miami Ad School https://campaignsoftheworld.com/creative-print-ads/jeep-take-the-wheel-print-campaign/ https://campaignsoftheworld.com/creative-print-ads/jeep-take-the-wheel-print-campaign/#respond Mon, 15 Jul 2019 03:07:02 +0000 https://campaignsoftheworld.com/?p=16766 Between the years 2010 and 2015, mainstream small SUV sales to women rose 34%, compared to a 22% increase for men, according to a Bloomberg report. However, SUVs aren’t marketed to them. Jeep wants to help change this. Modern women don’t want to sit next to the man while he drives. We make Jeep a celebration of young and adventurous women who go from a conference room to a mountaintop café on a whim. These are women who know no bounds and neither should their vehicle. Jeep – Take the wheel, Print Campaign by by Miami Ad School

Jeep: Take The Wheel | Print Campaign

Jeep: Take The Wheel | Print Campaign

Jeep: Take The Wheel | Print Campaign

Kindly note that this is STUDENT SPEC WORK and has not been commissioned by the brand.

Credits:
Advertised brand: Jeep
Advert title: Take The Wheel
Media: Print
Advertising School: Miami Ad School, Mumbai, India
Art Directors: Ria Kulkarni, Saloni Doshi
Copywriter: Palak Kapadia

Tags:
Take the wheel, Print Campaign, Miami Ad School, Print advertising, Creative Print Ads, Creative Advert, Adventure, SUV

]]> https://campaignsoftheworld.com/creative-print-ads/jeep-take-the-wheel-print-campaign/feed/ 0 Yuvraj Singh announces retirement – An Era Comes to an End https://campaignsoftheworld.com/creative-print-ads/yuvraj-singh-announces-retirement/ https://campaignsoftheworld.com/creative-print-ads/yuvraj-singh-announces-retirement/#respond Sat, 22 Jun 2019 10:57:31 +0000 https://campaignsoftheworld.com/?p=16592 Yuvraj Singh had not been seen donning the Indian jersey since the year 2017. The world of international cricket felt his absence from the game, but never shut its door to the possibility of Yuvraj’s eventual return to cricketing glory. However, to the world’s surprise, Yuvraj Singh decided to own his glory in a different fashion. On June 10, 2019, Yuvraj Singh announces retirement from all forms of international cricket after an impressive 19-year career.

Yuvraj turned into a married man in the year 2016 and may have plans of starting a new family in the near future. As far as his old family is concerned, he will always be remembered as the formidable batsman who knocked the ball out of the boundary line for 6 six consecutive times. The perfect over for a batsman will always be referred to alongside Yuvraj Singh’s name in history books as well as sports magazines.

After an aggregate of 1,778 runs, 8701 ODI runs, 1900 Test-Match runs, 1117 T-20I runs, and 111 ODI wickets, Yuvraj Singh’s era has come to a close. However, his achievements will always stay with him, and his association with the game is one bound to last a lifetime.

We wish Yuvi luck for all his future endeavours and thank him for his contribution to elevating team India’s name in the world of Cricket.

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Yuvraj, would certainly bend the rules of poker as well!

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Thanks for creating FANtastic memories !! #AbsoluteChampion

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Tags:
Yuvraj Singh, Yuvraj Singh retirement, Cricket, India, Indian Cricket player, Latest News, Viral Campaign, Cricket World Cup 2019, Yuvi, Indigo, Fevicol, Zomato, Pulse Candy, Mumbai Indians, Jeep, Dunzo, Puma, Under 25 Dictionary, Nearbuy, Godrej Cinthol, Tata Sky, Print advertising, Creative Print Ads, Print campaign, Creative Advert, Yuvraj Singh announces retirement

]]> https://campaignsoftheworld.com/creative-print-ads/yuvraj-singh-announces-retirement/feed/ 0 Jeep Offline Game – An Entertaining Reason to be Offline https://campaignsoftheworld.com/tech-innovations/jeep-offline-game/ https://campaignsoftheworld.com/tech-innovations/jeep-offline-game/#respond Sun, 03 Jun 2018 02:21:31 +0000 https://campaignsoftheworld.com/?p=13454 Jeep is a name that automobile enthusiasts readily associate with typical 4×4 attributes like ruggedness, power, and sporty aesthetics. However, the brand’s legendary status has more to do with the total off-road experience and accompanied lifestyle that goes along with the name, ‘Jeep’. The recent campaign, Jeep Offline Game, is a striking example of the brand’s out-of-the-box thinking.

By virtue of the power manifested in a plugin created by the ad agency, ‘F.Biz’, the famous google chrome T-Rex game can easily be turned into a virtual all-terrain offline experience.

Well, who knew that substituting a Jeep Willys for a T-Rex inside an endless game could turn into a digital campaign? Now that is it out there, we happen to concur with views depicted in the game’s promotional video: The best way to disconnect from the world is on a Jeep!

You can get it here Jeep Offline Game

Credits:
Brand: Jeep
Campaign: Jeep Offline Game
Advertising Agency: F.Biz, Sao Paulo, Brazil
CCO:Guilherme Jahara
Ecd:Alessandro Bernardo
Creative: Armando Araújo, André Batista, Sérgio Klemtz
Cso: Renata D’Avila
Planning: Sara Silva, Marina Mouco, Mariana Viçossi
Media: Luciana Prado, Victor Berto, Fernando Cipriano, Giovanna Fernandes
CBO: Juliana Nascimento
Client Service: Raul Fernandes, Sabrina Zajakoff, Jonathan Cartagena
Marketing: Mônica Gelbecke, Janaina Langsdorff
Pr: Mônica Gelbecke and Janaina Langsdorff
Rtvc: Iara Demartini
Motion Designer: Wesley Martins, Carlos Souza
Audio Production Company: A9
Technology: Marcelo Carneiro, Vincent Maraschin, Kauê Righi and Nicholas
Proofreading: Eliane Arakaki and Renata Garcia
Client Approval: Joao Ciaco, Maria Lucia Antonio, Marjorie Kockannya

This Ad is related to:
Google Chrome, Jeep, F.Biz, Sao Paulo, Brazil, T-Rex, Automobiles, Digital campaigns, Digital Innovations, Technology, Jeep Offline Game

]]> https://campaignsoftheworld.com/tech-innovations/jeep-offline-game/feed/ 0 Jeepography – The new graphic identity of Jeep | Jeep Wrangler 2018 https://campaignsoftheworld.com/digital-campaigns/jeepography-the-new-graphic-identity-of-jeep-jeep-wrangler-2018/ https://campaignsoftheworld.com/digital-campaigns/jeepography-the-new-graphic-identity-of-jeep-jeep-wrangler-2018/#respond Sun, 20 May 2018 05:52:13 +0000 https://campaignsoftheworld.com/?p=13378 MADE, the agency led by Cristian Rocha and Yosu Arangüena presents the new graphic identity of Jeep made for the launch of the new Jeep Wrangler 2018.

“The new Jeep Wrangler is an off-road vehicle and carries a natural environment with itself.The Wrangler is representative of nature, and with this in mind, we developed an iconic typeface for the brand.” Cristian Rocha, Co Founder of MADE commented.

“With more than 70 years of tradition in the market and what it symbolizes for the adventurers, Jeep redesigns its iconic vehicle, and what better to accompany it with the launch of its own typography.” Added Yosu Arangüena, Co Founder of MADE.

Inspired by the design of the new Jeep Wrangler, MADE, together with the typist Fernanda Manzano, accompanied the brand by making, from each letter, a symbol for Jeep and its followers.

A brand as iconic as Jeep, had to have a typography of its own.

Credits:
Client: JEEP
PRODUCT: JEEP WRANGLER
CCO: Cristian Rocha & Yosu Arangüena
GCD: Sergio Sharpe
Copywriter: Cristian Rocha
Art Director: Marco González
Typographer: Fernanda Manzano
Account Director: Ernesto Rosillo & Marina Blanco
Client: Carlos Quezada, Gatsby Amezquita & Karla Urrea

]]> https://campaignsoftheworld.com/digital-campaigns/jeepography-the-new-graphic-identity-of-jeep-jeep-wrangler-2018/feed/ 0 All new Jeep Compass https://campaignsoftheworld.com/creative-print-ads/all-new-jeep-compass/ https://campaignsoftheworld.com/creative-print-ads/all-new-jeep-compass/#respond Sat, 16 Jan 2016 08:03:23 +0000 https://campaignsoftheworld.com/?p=4010 Jeep Compass 1 cotw

Jeep Compass 3 cotw

Jeep Compass 2 cotw

Credits:
Advertising Agency: CumminsRoss, Australia
Executive Creative Director: Jason Ross
Art Directors / Copywriter: Ed Howley, Toby Cummings
Group Account Director: Magdalina Triantafyllidis
Photographer: Garry Moore
Chief Executive Officer: Sean Cummins
Account Manager: Andrew Stone

]]> https://campaignsoftheworld.com/creative-print-ads/all-new-jeep-compass/feed/ 0