Kumbh Mela

Dukaan It Yourself, Shops at Kumbh Mela, Campaigns of the world
Dukaan It Yourself: How Nerolac Transformed Street Vendor Spaces Into Branded Shops at Kumbh Mela

Nerolac’s “Dukaan It Yourself” campaign turned street vendor spaces at Kumbh Mela into vibrant, branded…

Lifebuoy Hand Wash, Roti Reminder, Campaigns of the world.
Roti Reminder – How Lifebuoy Hand Wash Transformed Hygiene in Rural India

Roti Reminder – How Lifebuoy Hand Wash Simple Idea Saved Lives and Made History The…

Hackwashing Lifebuoy cotw
Lifebuoy Hackwashing by Geometry Encompass

Lifebuoy Hackwashing by Geometry Encompass campaign predates Covid-19 Global handwashing education efforts. Over 60% of…

Swachhata Ki Sawari At Kumbh – #StartALittleGood
Hindustan Unilever’s Swachhata Ki Sawari At Kumbh Mela – Let’s start a little good every day

Here’s a unique collaboration between Hindustan Unilever and the Nishaads (Boatmen Community) at this year’s…