LGBTQ Advertising – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Mon, 06 Jun 2022 07:09:35 +0000 en-US hourly 1 https://wordpress.org/?v=7.1 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png LGBTQ Advertising – Campaigns of the World https://campaignsoftheworld.com 32 32 Fondation Emergence: Every second, intolerance shortens lives | The 54-Second Watch https://campaignsoftheworld.com/digital-campaigns/the-54-second-watch/ Mon, 06 Jun 2022 07:09:35 +0000 https://campaignsoftheworld.com/?p=26248 The 54-Second Watch campaign by Fondation Emergence. Every second, thousands of victims worldwide are claimed by homophobia and transphobia. Due to intolerance, the life span of LGBTQ+ persons is reduced.

Fondation Emergence created a symbolic object, a 54-second watch, to highlight this injustice. 6 seconds less for every colour of the LGBTQ+ flag. The watch was created as part of an awareness campaign for May 17th, the International Day against homophobia and transphobia. For more, visit: http://www.54-secondwatch.com

May 17th is not yet officially recognized by the UN; thus we’re launching a petition to make it happen. In addition to wearing the watch, you can show your support by signing the petition: https://chng.it/rSfX7hqJ4k

The 54-second watch is an initiative of the Fondation Émergence, a non-profit organization fighting against homophobia and transphobia. For more, visit: https://www.fondationemergence.org/

Download The 54 Seconds Watch face for Wear OS

Credits
Client: Fondation Émergence / International Day against Homophobia and Transphobia
Agency: Havas Montreal
Tags: Fondation Emergence, Havas, Canada, Switzerland, North America, Europe, Digital, Film, Integrated, Public Interest, NGO, LGBTQ Advertising, The 54-Second Watch

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