Papyrus – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Tue, 14 Nov 2017 06:52:56 +0000 en-US hourly 1 https://wordpress.org/?v=7.1 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png Papyrus – Campaigns of the World https://campaignsoftheworld.com 32 32 Papyrus: Behind the #BraveFace. Someone could be dying for help https://campaignsoftheworld.com/creative-print-ads/papyrus-behind-the-braveface/ https://campaignsoftheworld.com/creative-print-ads/papyrus-behind-the-braveface/#respond Tue, 14 Nov 2017 06:52:56 +0000 https://campaignsoftheworld.com/?p=12449 Suicide is the biggest killer of young people under 35, yet no one talks about it. Papyrus campaign highlighted where this problem is most proliferate – on social media. Here these vulnerable people are putting on a brave face and hiding their true feelings.

2,000 friends on social media. No one to share your suicidal feelings with. Talk about suicide #braveface

Papyrus print campaign

Social media status: Amazing.
Real life Status: Suicidal.

Papyrus Brave Face | Social media Suicide

Behind the brave face. Someone could be dying for help. Talk about suicide #BraveFace

Papyrus Brave Face | suicidal feelings

Credits:
Advertising Agency: TBWA, Manchester, UK
Executive Creative Directors: Gary Fawcett, Lisa Nichols
Art Director: Ant Harris
Copywriter: Zoe Harris
Photographer: Alex Telfer
Account Manager: Julia Buck
Planner: Rebecca Brett

This Print Ad is related to:
Print, United Kingdom, Public Interest, NGO, Papyrus, TBWA, social media campaigns, Creative Print Advertisements, Print campaign, Creative design ideas, Print Adverts, creativity, young, Papyrus

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