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Pedigree dog adoption campaign Brazil melhoramigo.ai
Digital Campaigns

PEDIGREE melhoramigo.ai: A Dog Adoption Campaign from Brazil Using AI

April 1, 2026
Dog Adoption Campaign Brazil is using artificial intelligence in a way that feels surprisingly grounded. PEDIGREE®’s melhoramigo.ai platform doesn’t try to replace companionship. Instead, it…
Pedigree Season of Good Dog
Digital Campaigns

Pedigree Season of Good Dog | What dogs think of the Christmas season?

December 7, 2018
Most of the campaigns circled around the Christmas season advocate its importance for human beings all across the globe. But, not a lot of holiday-themed…
Pedigree Human Guides
Digital Campaigns

Pedigree launches Human Guides to train blind dogs

September 6, 2018
Being visually impaired is a challenge that changes life in many ways. With the eyes giving up, a visually impaired person has to depend more…
Pedigree The First Meeting BBDO Mexico cotw
Film and Video

Pedigree- ‘The First Meeting’ by Proximity BBDO

May 31, 2016
Proximity BBDO Mexico captures the age-old tale of man's best friend for Pedigree. Brand: Pedigree Title: Pedigree- The First Meeting Advertising Agency: Proximity BBDO, Mexico City, Mexico Chief Creative…

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