28 Too Many launched a poster campaign ‘Mutilated Words’ using handcrafted Arabic calligraphy and carefully chosen words, mutilated and stitched back together, just like the victims of FGM.

The words reflect the physical, psychological and social damage. They used paper that mimicked the skin’s colour and texture, made from material that can’t be vandalized. They put the decision in people’s hands, urging them to pull the thread. The words unfold to reveal a hidden letter that changes their entire meaning to reflect positivity and hope. Inhuman becomes human; Pains becomes dreams; Accept becomes Condemn; Despair becomes Joy; Cruel becomes Civilized; Consent becomes Defiance. With each word, the agency revealed a fact that educated people about FGM and drove home the message: “Some things can’t be undone”, encouraging people to say no to this awful practice.

Credits
Campaign: Mutilated Words
Advertising Agency: Impact BBDO Dubai
Brand: 28 Too Many

Credits
Advert title: Gold’s Gym
Campaign name: Gym It Yourself
Media: Print
Industry: Fitness & Health
Published: June, 2020
Market: Indonesia
Language: English
Agency: LUP Jakarta
Brand: Gold’s Gym
Executive Creative Director: Albert Chan
Creative Director: Andika Nugroho
Art Director: Ardho Khalifa
Copywriter: Imam Yudia
Illustration: Ardho Khalifa

This campaign is about:
Print Advertising, Creative print Ad, Illustration, Poster

Credits
Advertising School: School of Visual Arts / New York
Client: The New York Times

Tags:
The One Club, The Young Ones, Young Ones Student Awards, Poster, Digital campaign

Credits
Advertising Agency: Pipe bomb Advertising, Bengaluru, India
Creative Head: Vishnu Moulish

Tags:
Print, Print Advertising, Creative, Poster, Awareness Campaign, India, Automotive, Public Interest, NGO, Volkswagen, Road Accident, Road Safety Campaign

Volvo Cars’ ambition that at least 25% of all plastics in cars launched after 2025 will be made from recycled material. It’s the most progressive statement around the use of recycled plastic by any premium automotive manufacturer, and is another step in our sustainability journey.

“Volvo is continually seeking new ways to reduce our environmental impact across the board. We are demonstrating our intention by building a demo version of the XC60 T8 plug-in hybrid, which made its debut at the Ocean Summit, at the Volvo Ocean Race Gothenburg Stopover. The race’s focus on sustainability is in partnership with the United Nations Environment’s Clean Seas campaign, which asks individuals, governments and business to ‘Turn the Tide on Plastic’.

This specially-built version of the XC60 looks almost identical to the existing model, but has had over 60 kilos of its plastic parts replaced with parts made of recycled materials.

Some of the 170 recycled plastic parts include the tunnel console that runs down the centre of the front seats, made from renewable fibres and plastics from discarded fishing nets and maritime ropes.

The seats are sewn from two different kinds of textiles, both of which are made from recycled plastic bottles. The vacuum reservoir under the bonnet, which helps to regulate the turbo engine pressure, is made of recycled fabrics from airbags. The plastic coating is taken from the fabric left over when airbags are cut out. It’s then broken down and reconstituted to make hard plastic.
The hood absorber that sits under the bonnet and helps to absorb sound, is made from used Volvo car seats. The plastic foam inside the seats is taken, processed and formed into a sound absorber layer.”

Read more

Credits
Brand: Volvo
Campaign: Volvos Are Rubbish
Advertising Agency:Grey, London, United Kingdom
Creative Chairman:Adrian Rossi
Creative Director:Joseph Ernst
Creative:John Gibson, Sam Haynes
Agency Producer:Glen Mcleod
Production Company:Wren Agency
Business Director:Tim Rogowski
Account Director:Max Arkell
Photographer:Felicity McCabe

Tags:
Print, Automotive, Volvo, Volvos Are Rubbish, Volvo Plastic Car, Outdoor, poster, OOH Advertising, Creative Print Ads, Print Advertising, Volvo XC60

Baby Bomba is the brand of flavored milkshakes for kids. It has 4 flavors – strawberry, cookie, chocolate and ice-cream. The leader is cookie flavored milkshake so we thought that cow intrudes into warehouses where cookies are stored and steals them to make Baby Bomba milkshake.

Credits:
Advert title: Korovka-Vorovka (Cow the thief)
Media: KV, Poster
Industry: Food
Market: Kazakhstan
Language: Kazakh, Russian
Headline and copy text: How the cookie milk is made?
Agency: FCB Almaty
Advertiser: Raimbek bottlers
Brand: Baby Bomba
Creative Director: Konstantin Sobol
Creative group head: Ruslan Suleimanov
Art Directors: Sergey Alexanin, Sergey Starykh
Copywriter: Dauren Shubayev
3D artist: Alexandr Lyan
Account Manager: Anastassiya Matveyeva

This Print Campaign is related to:
FCB Almaty, Korovka-Vorovka, Cow the thief, Milk, Milkshake, KV, Poster, Creative Print campaign, Creative advertisements, Creative design ideas, Creative Print Ads, Print Ads, Print Adverts

There are many women living in Lisbon, Madrid and Rome who dream of living a higher lifestyles or a superior life and it is this fantasy that often outcomes in becoming the victim of human trafficking.

Every year, 2.5 million people in the world are victims of human trafficking. Around 80% of them are women who are tricked by the guarantee of a superior life in another nation however once they arrive, become slaves and sexually exploited.

Credits
Advertiser: Prefeitura do Recife Government
Advertising Agency: Agência UM, Recife, Brazil
Creative Director: Lenilson Lima
Art Directors: Eugênio Lima, Lenilson Lima
Copywriter: Marcus Seixas
Illustrator: Saulo Lísias
Photographer: Estúdio Clicka
Retoucher: Ricardo Moreira
Published: April 2016
Source: Adeevee

Credits
Advertising Agency: DMC Propaganda
TIM Brazil: TIM Calls by DMC Propaganda
Copywriter: Mauro Teixeira
Creative Director/ art director: Thiago Taufic
Producer: Euro Mídia
Account Director: Adriana Jardini da Cunha / Mauro Salek
Art Buyer: Luis Carlos Libanori
Client Team Director: Alcir Candido, Carol Veríssimo

Serve Marketing, the country’s only all-volunteer advertising agency, developed the campaign titled “Condom Word”. It is part of an on going effort to reduce Douglas County’s skyrocketing STD rates and promote Omaha’s expanded free condom distribution program around the city. The provocative public service campaign will be seen on social media, billboards, bus sides, banner ads and in public bathrooms. It features big words like “love”, “passion” and “share”- all made of assorted condoms. The words are then followed by sentences like “Love. It’s more beautiful without a Herpes outbreak”. Or “Share your love, not a Chlamydia infection.” Viewers are then directed to find out where they can get free condoms by going to GetCheckedOmaha.com

“It’s time we started a discussion about importance of condom use among sexually-active teens and young adults in Omaha,” explains Serve’s Volunteer Creative Director, Gary Mueller. “But in a way that is cool and artful enough that our audience will want to post it on Instagram or share on Facebook or Twitter–all while getting the message out that free condoms are available all over Omaha.”

Read Full Article here
Credits
Advertising Agency: Serve Marketing, USA
Executive Creative Director: Gary Mueller
Creative Director / Art Director: Kelsey Barnowsky
Creative Director / Copywriter: Mike Holicek
Typographer: Whitney Anderson
Photographer / Retoucher: Anthony Giacomino
Multimedia Designer: Charlie Marsh
Developers: Fred Ziegler, Genevieve Schweitzer
Social Media: Courtney Kronschnabel, Alex Boeder
Production: Rob Birdsall, Stacey Soden
Account Executives: Heidi Halperin, Matt Larson