Swiggy

 

Durex

 
Plastic Menace
One, two, three, they are not free! Plastic is all over on their future path. Are we leaving them to hop with no hope? What future are we building for them? We are failing and their future is falling!
#PlasticMenace #childrensday #childrensday2021 #SayNoToPlasticMenace
 

 

Volkswagen
Colouring books are a best seller for kids and adults. With that in mind, 11:21 created a Volkswagen Children’s Day campaign that turns the print ad into a platform for colouring, crossword puzzles, etc. The campaign goes to the POS, with tableware in the group’s four dealerships in Rio. The placement will be in the newspaper O Globo.
 

Save the Children: Pencil Toolbox
As part of Save the Children’s ‘Save their Childhood’ campaign, the creative print ads refers to Romania’s app. 282,000 children are in danger of not beginning or continuing their school education.
 

BYJU’S: Celebrating Curiosity
#CelebrateCuriosity #BYJUS #KeepLearning
How, what, why, and when are the true building blocks of knowledge! So, when our little ones are curious to know, our answers should be ready to go! This Children’s Day, let’s pledge to feed their curiosity and answer their questions together.

My Choices Foundation
In India, 1 out of 11 children works as a child labourer. For him, Children’s Day is just another day of suffering. But you can help. Report cases of child labour by calling 1800 419 8588.

This article is about:
Digital Marketing, marketing campaign, Creative Print Ads, Children’s Day campaigns, Best Creative Ads, Advertising Campaigns, Children’s Day post by brands, Children’s Day creative, Children’s Day creative ads

In Unquiet Voices, a 40-minute film created by Cheil Centrade on behalf of Romanian charity ANAIS, scenes from seven different silent films are intertwined with narratives of romances that became nightmares for women.

It is estimated that every 30 seconds, a Romanian woman becomes a victim of domestic abuse, but very few are empowered talk about their experience. The idea of Unquiet Voices is to reveal the almost unnoticed portrayal of violence against women in films and how men copy this wrong behaviour in real life.

ANAIS, which supports domestic violence victims, wanted to undo the wrong. With the loss of copyright of dozens of these silent movies on January 1 2019, ANAIS wondered if they could be turned into an empowering cinematographic product for the next generation?

The real-life stories brought to life in the movie show different types of abuse, from psychological to economic. sexual, and even attempted murder. The movie talks about physically assaulted women who are left breathless on the floor, men who should be in jail but are walking freely, and children witnessing tragedies.

The footage from each movie chapter was taken from seven different silent movies, then rearranged to fit the real stories of victims, whose voices are recorded over the footage to finally unsilence every violent scene.

Ioana Zamfir, Creative Director, Cheil Centrade, said: “The film industry has to promote the right values and it’s a shame that old movies had to actually lose their copyright in order for women to hope to regain theirs. But we hope it won’t take another 100 years for us to support victims of domestic abuse, as a society. I believe that, through a simple but incredibly moving voice dub, we created an empowering entertainment product that can shape the next generation of women for the better.”

The campaign launches with an online platform where women can watch the full stories and record their own story of abuse. It is being screened in cinemas across Romania, projected in art galleries and introduced as educational material in schools, colleges and even in the Romanian law courts. Together with an inspirational purpose in mind, Unquiet Voices also aims to raise funds to help keep the only shelter for domestic violence victims in Romania open.

Carmen Nemes, President, Anais Association, said: “The first step in recovering from abuse is to actually talk about it. These are stories of brave women who dared for their words to speak loud and to move us all. We hope more women going through similar situations will follow. We also hope that the campaign will raise the funds we need to help and support them going forward.”

Movies used in the campaign

1. A Woman of Paris, directed by Charlie Chaplin – 1923
2. Our Hospitality, directed by Buster Keaton and John G. Blystone – 1923
3. Flaming Youth, directed by John Francis Dillon- 1923
4. Safety Last!, directed by Fred C. Newmeyer and Sam Taylor- 1923
5. Souls for Sale, directed by Rupert Hughes- 1923
6. Where the North Begins, directed by Chester M. Franklin- 1923
7. Scaramouche, directed by Rex Ingram- 1923

Credits
Brand: Anais Association
Campaign: Unquiet Voices
Advertising Agency: Cheil Centrade, Romania
COO South East Europe: Mona Opran
Creative Director: Ioana Zamfir
Group Creative Director: Adina Stanescu
Group Creative Director: Roxana Nita
Head of AV Production: Monica Garbur
Account Director: Ileana Ghita
Head of Digital Development: Paula Stan
Web Development: Atelieru de Internet
Production House: Studio Set
Artistic Direction: Ioana Mischie

Tags:
Domestic Violence, Cheil Romania, Domestic violence victims, Latest Tech News, Best Innovative Campaigns, innovative technology ideas, best technology campaigns, Inspiring Short Films, Innovation, Charlie Chaplin, Flaming Youth, Souls for Sale, Romania, inspirational, Domestic Abuse, Cheil Centrade, Anais Association, NGO, Public Interest, Technology

If in 1974, 12% of Romania’s forests were virgin, today the percentage has fallen below 2% .
It’s enough to catch The Deforestation Beat to realize how quickly we lose a bit of the virgin forests that make Romania still have those blessed places in which nature is following its course.

Under the crowns of the giants for over 500 years, there are over 10,000 species of animals, from unicellular organisms, fungi, plants, insects to familiar animals such as boar, deer, black goat, wolf, laughter, buha, brown bear a close natural connection.

Every time you hear it, a tree is cut off.

Credits
Advertising Agency: McCann, Romania

At the end of this third edition of the WINA 2018, the complete list of winners has just been announced. The international jury with the participation of more than 90 professionals from the advertising sector and advertisers, selected the winners from a list of 1817 pieces and this opportunity they decided to deliver: 12 great prizes, 23 golds, 58 silvers, 96 bronzes and 117 honorable mentions.

Click here for complete List of Winners

This year a total of 257 agencies from 40 countries registered works and pieces at WINA, the only free registration festival, which aims to highlight the talent and creativity of independent agencies in the advertising industry. In this third edition 1,187 pieces were registered by independent companies from around the world (most of them advertising agencies, communication consultancies and production houses), almost double the figure reached in 2017.

The jury, of the highest level, was composed on this occasion by a president and 3 members, all directors of advertising agencies and a vice president from the advertiser in each one of the 17 categories: Sports & World Cup, Better World, Outdoor, Mobile, Media, Innovation, Direct, Content, Film, Print & Digital Craft, Promo & Activation, Public Relations, Effectiveness, Design Radio, Film, Interactive, Print, Pharma, Kids * (see below all the presidents of the jury)

“This has been a great year for WINA, confirmed by the excellent quality of all the award-winning works, in addition to the international presences that have gathered indies, customer loyalty, the value of innovation in the new scenario and before the consumer hiperconected or the new advertiser-agency relationship, among others”, says Mauricio Rodríguez, the head of the company organizing the event and CMO of the festival.

The 40 participating countries this year were: Germany, Saudi Arabia, Argentina, Austria, Belgium, Bolivia, Brazil, Bulgaria, Chile, China, Colombia, Costa Rica, Ecuador, Spain, United States, France, Guatemala, Hong Kong, Hungary, India, Italy, Jamaica, Japan, Luxembourg, Mexico, Panama, Paraguay, Peru, Poland, Portugal, United Kingdom, Czech Republic, Romania, Russia, Switzerland, Thailand, Ukraine, Uruguay and Venezuela).

* The presidents of each category in juries of the WINA 2018 festival were:
Sports & World Cup Camila Farias (General Director at RC Farias) of Colombia; Better World – Ignacio Ferioli (VP in David) of Argentina; Outdoor – Simona Suman (Creative Director at MRM // McCann) of Romania; Mobile – Juan Pablo Oubiña (Founder Creative Director at 01 Agency) of the USA; Media – Jonathan Almond (Founder and Creative Director at Delightful Media) UK; Innovation – Yuji Tokuda (Creative Director / Art Director in Canaria) Japan; Direct- Ricardo Uribe (Creative Director at Y & R) Colombia; Content – Sunde J. Sastre (Director at Jokey Monkey) Spain; Film, Print & Digital Craft – Alex Gomez (Founder and Producer in Intercultural Productions) USA; Promo & Activation – Alberth Cabrera (General Creative Director at Kausa Havas) Paraguay; Public Relations – Goyo Panadero (Partner – General Director in Llorente & Cuenca (Spain and Portugal); Effectiveness – Frank Hahn (ECD in Anomaly) Germany; Design – Joao Coutinho (Creative Director in Gray NY) USA; Radio – Tomas Almuna (Associate Creative Director at Conill Saatchi & Saatchi) USA; Film – Damián Nuñez (Chief Creative Officer / Mullen at Lowe Bucharest) Romania; Interactive – Fernando De Lusarreta (Chief Operation Officer at Massive – Latam) Argentina; Print Pavel Kozlov (Founder at Peopleofdesign) Russia, Pharma – Shoji Taniguchi (Creative Director at McCan Healthcare) Japan; Kids – Oscar Castaneda (General Creative Director at Castillo de IF) Guatemala.

In 2015, Romania faced an education crisis. Only 40 percent of high school students in the country passed the baccalaureate exam, which is equivalent to the SAT. To help address this nation-wide concern, KFC Romania teamed up with MRM/McCann Romania to launch the Wi-Fi Test Campaign. The campaign aims to offer free Wi-Fi to students if they get to answer a test question correctly.

Nir Refuah, Chief Creative Officer of MRM/McCann Romania shared in the official press release that:

“While Romania holds record numbers in teen Internet usage and high Internet speed (top 3 worldwide), education performance ranks much lower. Donating digital assets for the community is trending up among social aware brands, and I’m proud that KFC and MRM/McCann Romania are part of the movement.”

Credits
Brand: KFC
Advertising Agency: MRM / McCann Bucharest, Romania
Chief Creative Officer:Nir Refuah
Executive Creative Director:Ioana Filip
Copywriter:Sandra Bold
Art Director:Nadejda Ghilca
Senior Programmer:Dany Manea
Account Director:Gina Zgubea
Account Manager:Tina Cretu

Source: www.psfk.com

Credits:
Agency: GrafittiBBDO, Bucharest, Romania
Creative Director: Ema Prisca
Art director: Cosmin Simionescu
Copywriter: Dan Stanescu
Photographer: Ginphoto

Credits:
Volkswagen Passat – It’s important to stop at the right moment.
Advertising Agency: GMP Bucharest, Bucharest, Romania
Creative Director: Mihai Gongu
Art Director: Razvan Raicu
Account Director: Alexandra Mihus
Client Service Director: Cristiana Belodan