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	<title>She Is Heard &#8211; Campaigns of the World</title>
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		<title>Adidas: She Is Heard</title>
		<link>https://campaignsoftheworld.com/ooh-campaigns/adidas-she-is-heard/</link>
		
		<dc:creator><![CDATA[COTW]]></dc:creator>
		<pubDate>Tue, 27 Oct 2020 14:44:17 +0000</pubDate>
				<category><![CDATA[OOH Campaigns]]></category>
		<category><![CDATA[Adidas]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Clio Awards]]></category>
		<category><![CDATA[Humber College]]></category>
		<category><![CDATA[Integrated]]></category>
		<category><![CDATA[Miami Ad School]]></category>
		<category><![CDATA[She Is Heard]]></category>
		<category><![CDATA[Sports]]></category>
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					<description><![CDATA[Adidas has a problem with sports journalism. The majority of sports coverage is&#8230;]]></description>
										<content:encoded><![CDATA[<p>Adidas has a problem with sports journalism. The majority of sports coverage is of male athletes and most sports articles are written by men. She Is Heard will be Adidas first, all-women’s team of journalists to break barriers between girls and sport.</p>
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<p>Credits<br />
Campaign name: She Is Heard<br />
Media: Experiential, Out of Home, Integrated<br />
Industry: Sports<br />
Market: North America<br />
Language: English<br />
Agency: Miami Ad School &#038; Humber College<br />
Brand: Adidas<br />
Art Director: Ted Pedro<br />
Copywriter: Brenna O’Leary</p>
<p>This campaign is about:<br />
Clio Awards, Integrated, Canada, Sports</p>
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