the Smarts – Campaigns of the World https://campaignsoftheworld.com Best Advertising Campaigns & Creative Marketing Ideas Wed, 04 Mar 2020 12:06:02 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.4 https://campaignsoftheworld.com/wp-content/uploads/2014/10/cropped-COTW_fav-2-32x32.png the Smarts – Campaigns of the World https://campaignsoftheworld.com 32 32 Mall Plovdiv: The Door https://campaignsoftheworld.com/ooh-campaigns/mall-plovdiv-the-door/ https://campaignsoftheworld.com/ooh-campaigns/mall-plovdiv-the-door/#respond Tue, 09 Jul 2019 13:52:47 +0000 https://campaignsoftheworld.com/?p=16711 A promo activation inside the mall can be a boring thing. You cannot rule your chance to win. Not this time… Mall Plovdiv: The Door, We installed a door that counts the people who open it. And if you want to win – you have to be the 10th person opening the door. In result the mall visitors had to make some efforts to become the 10th person in the queue…

Credits
Brand: Mall Plovdiv
Campaign: The Door
Advertising Agency: The Smarts, Sofia, Bulgaria
Creative Directors: Pavlina Boneva, Georgi Zlatkov
Graphic Designer: Nadezhda Gavadinova
Copywriter: Darina Mitrova
Account Directors: Trayana Kazandzhieva, Peter Ilkov
Set Producer: Kalin Ananiev
Film Production: SHOOT!
Production Crew: Maria Panayotova, Dimitar Perduhov
DOP: Todor Litchev

Tags:
Experiential, Bulgaria, Retail Services, Plovdiv Mall, Tech, Technology, Activation, OOH Advertising, Best Outdoor Advertising Campaigns, Best OOH campaigns, Best Outdoor Ads, Mall Plovdiv

]]> https://campaignsoftheworld.com/ooh-campaigns/mall-plovdiv-the-door/feed/ 0 IKEA Designed for Apples https://campaignsoftheworld.com/creative-print-ads/ikea-designed-for-apples/ Wed, 12 Jun 2019 14:55:17 +0000 https://campaignsoftheworld.com/?p=16489 IKEA Designed for Apples
The new Mac Pro was presented some days ago and people soon noticed that it looks like a… well, like a grater. IKEA reacted with an offer.

IKEA Designed for Apples - Apple Mac Pro

IKEA Designed for Apples

#MacPro #Apple #Rumor #Advertising #Print #Digital

Credits
Brand: IKEA
Campaign: IKEA Designed for Apples
Advertising Agency: The Smarts, Sofia, Bulgaria
Creative Director: Pavlina Boneva
Graphic Designer: Lussina Terzyan
Copywriter: Doroteya Slavchova, Stoyko Kavaldzhiev
Account Director: Ivaylo Anev

Tags:
Digital, Bulgaria, IKEA, the Smarts, Print advertising, Creative Print Ads, Print campaign, Creative Advert, Apple Apple Mac Pro, Mac Pro by Apple, IKEA Designed for Apples

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