Turkey – Campaigns of the World

WWF: Plastic Blue

COTW — Wed, 13 Jan 2021 06:59:57 +0000

Classic blue, which chosen as the colour of 2020, always reminds our seas and the sky. But, sadly the seas are losing its colour now. Ignorance of people increases the plastic pollution in the waters. Therefore, the classic blue becomes “plastic blue” day by day – print advertisement created by THEBADGUYS, Turkey, for WWF.

Credits
Brand: WWF-Türkiye
Campaign: Plastic Blue
Industry: Public Interest, NGO
Agency: THEBADGUYS, Istanbul, Turkey
Website: http://badguys.work
Client Team: Tolga Yücel, Pelin Özkan, Yaprak Arda
Creative Director: Duha Keleşoğlu
Art Director: Merve Keleşoğlu, Semih Keleşoğlu
Graphic Designer: Canberk Arslanoğlu

Samsung: Be more online at life

COTW — Mon, 19 Aug 2019 04:33:12 +0000

Social Responsibility Print advertising campaign Be more online at life by leading technology brand Samsung.

Credits
Brand: Samsung
Campaign: Be more online at life
Advertising Agency: CHEIL TURKEY, İSTANBUL, Turkey
Art Director: Onur Ünal
Copywriter: Mert Bitmez
Creative Director: Cihan Kavaklıpınar

Tags:
Print, Turkey, Electronics, Technology, Samsung, Mobile, Smartphone, Cheil, Print advertising, Creative Print Ads, Print campaign, Creative Advert, Social Issue Ads

The Unreachables – Turkcell uses a missed called message to find thousands of missing people!

COTW — Mon, 01 Jul 2019 07:00:16 +0000

Turkcell, the leading mobile phone operator of Turkey, based in Istanbul in partnership with The Families of Missing Persons Association, and TBWA (the agency) launched The Unreachables campaign. After studying the case study we can say that it is arguably the most (and perhaps the first of its kind) brilliant piece of communication that uses a medium that is in the hand of millions of people so tactfully. How? By using the subscriber unreachable voice clip as a new medium!

When you call somebody and if she cannot be reached you hear this standard voice clip play – The person you have called in not reachable”. But now it doesn’t end with this standard voice clip but continues with a voice of some relative of a missing person. The relative asks the callers for their help to reach his missing brother, sister, father, and so on. In the end, the message even directs the callers to the unreachables.com website. The site displays recorded data about thousands of other missing people including their names, ages, and photos. The site also throws light on important information for people as to how they can prevent their loved ones from getting lost.

Credits
Brand: Turkcell
Campaign: The Unreachables
website: https://www.turkcell.com.tr/
Advertising Agency: TBWA\Istanbul, Turkey
Executive Creative Director: Ilkay Gurpinar
Creative Director: Volkan Karakasoglu
Art Director: Melih Oguz
Copywriter: Mesut Yuksel

Tags:
Electronics, Technology, Public Interest, NGO, TBWA, Istanbul, Turkey, The Unreachables, Turkcell, Latest Tech News, Best Innovative Campaigns, Innovative Technology ideas, Best Technology Campaigns

Finish – Glasses of Drought, start saving water for future generations

COTW — Sun, 21 Apr 2019 11:08:14 +0000

Finish – Glasses of Drought on World Water Day.
Turkey is on the brink of serious water shortage, and the brand has launched a huge campaign calling everyone to start saving for future generations. One of the most evident signs of this shortage is the water levels in the lakes, where water levels have seriously dropped. So we have studied the topography of 5 lakes (Seyfe, Suğla, Ilgın, Karataş and Burdur Lakes) and turned their shapes into glasses, each glass representing a lake. The amount of water they hold is also the percentage of the water remaining in those lakes. So, if there’s only 64% of water left in Burdur lake, the glass can also hold that percentage of water.

The glasses were first launched on the 22nd March, World Water Day, which also happens to be the date of the biggest national economic forum; Uludağ Economical Forum.

All the glasses at the event were swapped with our glasses. Here we reached 2.200 people the major opinion leaders of the country: Members of the government, top academicians, company CEO’s and all the news channels. We hacked the event. As they tried to drink water out of a shallow glass, they could see our website.

Credits
Advertising Agency: Havas, Istanbul, Turkey
Chief Creative Officer: Ergin Binyıldız
Creative Director: Yavuzhan Gel
Art Directors: Serhan Koçak, Sezgin Bulut
Copywriter: Anıl Süleyman Çınar
Client Services Director: Berk Yılmaz
Client Services Team: Hare Lilya Ganiç, İrem Pusal
Agency Producers: Sıla Salgın, Gözde Bilir
Photography & Retouch: P Blok
Photographer: Barış Önder Güler
Product Producer: Uğur Vanlı / Medyabank
Glassmaker: Musa Teke, Safir Cam
Glass Mold: Mehmet Öztürk, Özay Cam
Glass Print: Halit Samsa, Nurcan Baskı
Marketing Director: Tarık Bayar
Senior Brand Managers: Cem Oğuzcan, Harun Çeliksoy
Senior Assistant Brand Manager: Buse Leblebici

Tags:
Direct marketing, Turkey, Finish, Havas, World Water Day campaigns, Best water day ads, World Water Day, Uludag Economy Summit, Inspiring Short Films, Best Online marketing strategies, best marketing ads, Digital, Brand awareness, Best awareness campaigns, Glasses of Drought

Barkod İç Mimarlık – This is not a Halloween mask

COTW — Fri, 09 Nov 2018 06:31:15 +0000

Barkod İç Mimarlık print advertising – This is not a Halloween mask.
Every day more than 2000 children are killed or injured in wars. Let’s unite against the war to save the lives of children.

Credits
Advertiser: Barkod İç Mimarlık
Campaign: This is not a Halloween mask
Category: Awareness campaign
Advertising Agency: Barkod Ads & Brands, Izmir, Turkey
Creative Director / Copywriter: Melih Aydoğmuş
Art Director: Deniz Becere

Sedventure – You’ll Meet Yourself, print advertising by Ogilvy

COTW — Wed, 12 Sep 2018 17:27:44 +0000

Sedventure – Travel far enough. You’ll meet yourself.

Credits-
Brand: Sedventure
Campaign: You’ll Meet Yourself
Advertising Agency: Ogilvy, Istanbul, Turkey
Executive Creative Director: Selim Ünlüsoy
Creative Director: Bahadırhan Pekşen
Copywriter: Eren Altuniş
Art Director: Mehmet Demirel
Business Director: Murat Derman
Account Director: Ali Serhat Ünal
Account Manager: Berfu Aktaş
Account Executive: Alara Urul
Agency Producer: Fulya Akay

This article is about:
Print, Turkey, Retail Services, Sedventure, Ogilvy, Advertising Campaigns, Print advertising, Creative Print Ads

Groupama Travel Health Insurance – Every city has its own risks

COTW — Thu, 30 Aug 2018 11:21:38 +0000

Every city has its own risks. You might face with those risks while abroad if you don’t have valid health insurance. Groupama remind people the importance of having Groupama Travel Health Insurance before they go on vacation.

Credits
Brand: Groupama Travel Health Insurance
Advertising Agency: Lokal, Istanbul, Turkey
Creative Director: Ali Göral
Creative Team: Hakan Küçükyılmaz, Anıl Darınç, Rahman Yıldız
Illustrator: Ethem Onur Bilgiç

This Creative Print Advertising is about:
USA, Groupama, Travel, Health, Insurance, Lokal, Istanbul, Turkey, Print Advert, Print Ad

Nestlé Pure Life – #TimeToMove with Smiling Bottles

COTW — Fri, 08 Sep 2017 08:42:05 +0000

Nestlé Pure Life (Campaign #TimeToMove) has combined Move Time communication with the concept of smiley and has placed funny smiley visuals on Facebook with the Messenger code. And Nestlé Pure Life invited users to act them to move from the bottles.

Credits:
Brand: Nestlé Pure Life
Campaign: Time to Move with Smiling Bottles
Category: Non-alcoholic drinks
Advertising Agency: Project House HAVAS Worldwide, Istanbul, Turkey
Agency website:
Creative Director: Serhan Acar
Copywriter: Ali Garan
Art Director: Ümit Yanılmaz, Metin Dilek
Digital Producer: Cenk Hobaplı
Social Media Manager: Selin Akbay, Burak Bolat
Brand Manager: Birol Ecevit, Burtay Baştufan, Hande Alagöz
Project Manager: Ari Rozant
Producer: Volkan Alkan

This Video related to:
Integrated campaign, Non-alcoholic drinks, Project House, HAVAS Worldwide, Istanbul, Turkey, Project House HAVAS Worldwide, Facebook Ads, Best Social media campaigns, Social Media, Nestlé Campaigns, Nestlé Ads, Facebook Messenger, Digital Ad Campaign, Best use of technology, Water

Alsancak Turizm – Your home will miss you this summer

COTW — Tue, 01 Nov 2016 12:49:52 +0000

Credits:
Advertised brand: Alsancak Turizm
Advertising Agency: Caka Workshop, Izmir, Turkey
Agency website: cakaworkshop
Art Director: Semih Talha Türk, Gözde Özeker

Vodafone SuperNet: Loading Bar

COTW — Thu, 12 May 2016 08:26:28 +0000

Advertised brand: Vodafone
Product: Vodafone SuperNet
Campaign: Vodafone Loading Bar
Advertising Agency: Medina Turgul DDB, İstanbul, Turkey
Executive Creative Director: Gökhan Erol
Associated Creative Director Ozan Can Bozkurt
Art Director: Fatih Mehmet Yılmaz
Copywriter: Serkan Ün
3D Artist: Lighthouse vfx
Account Team: Elif Önen Sakin, Ezgi Pedal, Natali Levi

Published: 15.04.2016

Printer Ofset: We never miss the printer’s screen value, not even one.

COTW — Sat, 30 Apr 2016 05:25:37 +0000

This campaign points the Printer Ofset’s works are progressed with care. The brand explains its perfect printer’s screen value as they are pressing high quality offset works for their customers.

Credits
Advertised brand: Printer Ofset Printing House
Advert title(s): We never miss the printer’s screen value, not even one.
Advertising Agency: Caka Workshop, Izmir, Turkey
Agency website: Caka Workshop
Art Director: Semih Talha Türk, Gözde Özeker
Published: April, 2016

Creative ad for B-Good Plasters – Immediate response

COTW — Tue, 19 Apr 2016 05:25:23 +0000

B-good
Immediate response.

Credits
Advertiser: B-good
Advertising Agency: Grafis DDB Worldwide, Istanbul, Turkey
Creative Director: Kadir Inan
Art Director: Serhan Kocak
Copywriter: Zeynep Bekbay
Illustrator: Konstantin Alekyan
Published: April 2016

Printer Ofset: High Quality Offset Printing

COTW — Sat, 30 Jan 2016 11:10:01 +0000

Credits:
Advertised brand: Printer Ofset Printing House
Advert title(s): High Quality Offset Printing.
Advertising Agency: Caka/Workshop, Izmir, Turkey
Agency website: cakaworkshop
Sr. Art Director: Semih Talha Türk
Jr. Art Director: Gözde Özeker
Published/Released: January, 2016

Koroplast – Trash bag with flower perfume.

COTW — Fri, 14 Aug 2015 15:02:12 +0000

Behold! Turkey’s first ever trash bag with flower perfume.

Credits:
Koroplast – Trash bag with flower perfume.
Advertising Agency: Happy People Project, Istanbul, Turkey
Creative Director: Yasar Akbas
Creative Group Heads: Atilla Karabay, Selcuk Akyuz
Art Director: Serhat Yilmaz
Copywriter: Tugce Bas
Illustrator: Erol Gunes
Additional credits: Orcun Onural, Burcu Erenkus, Irmak Altuna, Cigdem Ayin