viral marketing – Campaigns of the World

AXE – Find Your Magic

COTW — Sat, 13 Feb 2016 05:45:23 +0000

Who needs a six pack when you have your own thing? No must-have, must-be, fashion norms or body standards. The most attractive man you can be is yourself. So find what makes you, you. Then work on it.

New Axe Campaign Reveals What Makes Guys So Damn Hot

AXE – Find Your Magic
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Axe Instagram

Credits:
ANIMATION
RENDERING: Thomas Nautin, Fabien Julvecourt

CREATIVE AGENCY
CREATIVE DIRECTOR: Laura Visco, Emiliano Trierveiler
EXECUTIVE CREATIVE DIRECTOR: Carlo Cavallone
EXECUTIVE PRODUCER: Peter Montgomery
MANAGING DIRECTOR: Nic Owen
CREATIVE AGENCY: 72andSunny Amsterdam
STRATEGY DIRECTOR: Stephanie Feeney, Danny Feeney
BUSINESS MANAGER: Nickie Stevens
SENIOR BUSINESS MANAGER: Madelon Pol
HEAD OF PRODUCTION: Sanne Van Hattum
SENIOR DESIGNER: Mario Guay
STRATEGY: Paul Chauvin
DIRECTOR OF FILM PRODUCTION: Stephanie Oakley
HEAD OF DESIGN: Richard Harrington
BRAND DIRECTOR: (Group) Rob Conibear, Justin Martin

MUSIC AND SOUND
MUSIC SUPERVISION: Tammy Tinawi @ Big Sync
SOUND MIX: Sam Ashwell, Mark Hellaby

OFFLINE
EDIT COMPANY: Final Cut
EDITOR: Amanda James

POST PRODUCTION / VFX
3D: Hugo Jaulin, Steven Dupuis, Nicolas Sauval
COLOURIST: Simon Bourne @ Framestore
COMPOSITOR: Yann Aldabe
FLAME: Fred Brandon
MATTE PAINTING: Fred Brandon, Carl Edlund
MODELING: Thierry N’Guyen, François Rimasson
POST PRODUCTION HOUSE: Mathematic
PRODUCER: Guillaume Marien, Hélène Saint-Riquier, Mélodie Stevens
PRODUCTION COORDINATOR: Lucas Salton
VFX SUPERVISOR: Yann Aldab

PRODUCTION COMPANY
DIRECTOR: François Rousselet
DOP: Nicolas Loir
EXECUTIVE PRODUCER: Jules de Chateleux
LINE PRODUCER: Aurelie Bruneau
PRODUCTION COMPANY: DIVISION
CATEGORY: BEAUTY/HEALTH , PERFUMES
GENRE: DIALOGUE

Innocence in Danger: Sex toys

COTW — Tue, 09 Feb 2016 14:12:08 +0000

Credits:
Innocence in Danger: Sex toys
Advertising Agency:glow, Berlin, Germany
Creative Director:Johannes Krempl
Art Director:Janine Wagner
Compositing:Susann Albrecht
Concept:Anthony Cliff

Snickers Marilyn Monroe Super Bowl Ad

COTW — Mon, 08 Feb 2016 07:05:03 +0000

The Super Bowl is turning 50 this year and to celebrate, Snickers is bringing back one of Hollywood’s biggest icons — Marilyn Monroe. Willem Dafoe recreates iconic Marilyn Monroe shot for Super Bowl Snickers ad 2016. America’s original sweetheart isn’t so sweet when she’s hungry. Snickers Marilyn Monroe

Credits
Brand: Snickers
Agency: BBDO NY

Skore – Bolder. Better. Naughtier.

COTW — Mon, 08 Feb 2016 03:55:18 +0000

Your cheat-sheet on how to get bolder, better and naughtier. Skore’s new TVC has all the tricks 😉 Enjoy!
#BeBadBeFearless

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Credits
Brand: Skore- Bolder. Better. Naughtier.
Agency: McCann Worldgroup India
Agency: McCann Chennai
Creative director: Sunil. K. Thoppil
Creative team: Santhosh Daniel, Sandeep C. G
Account management Team: B. Harish, Anand Pankajakshan
Production house: Nimax Films
Director: Shiraz Bhattacharya
Executive producer: Thomas Cherian
DOP: Shiraz Bhattacharya