Daughters of the Evolution presents “Lessons in Herstory”
Lessons in Herstory is an app that uses AR to bring to life the forgotten heroes in U.S. history textbooks—women. By putting a new lens on history, this app has the power to inspire the next generation through the stories of powerful women.
Did you know that only 11% of the stories in U.S. History Textbooks are about women?
Lessons in Herstory rewrites one of the most popular middle school US history textbooks without changing the textbook at all, using AR technology. Less than 11% of stories in US history textbooks are devoted to women, which means children don’t see the full picture of what’s possible. Lessons in Herstory tackles the power imbalance between men and women in society by getting to the root of the problem: how we’re conditioned as kids in school – which meant illuminating the stories of women in history that have been previously left out.
Download the app from App Store
Credits
Entrant: Goodby Silverstein & Partners
Client: Daughters of the Evolution
This article is about:
Daughters of the Evolution, Lessons in Herstory, Augmented reality, AR, World, Goodby Silverstein & Partners, Awards Case Studies, Creative, Design, Digital, Social Media, Marketing, Kate Schatz, Technology, Award Winning Campaign, Advertising agency, Augmented Reality Education