Siemens: Power cuts have been one of the biggest problems in India since time immemorial

Highlights of the ad campaign
● The ad has successfully tried to reveal the key to success of fulfilling the electricity demands in rural as well as urban India.
● The name of the technology is Smart Grid Technology and framed by the renowned company, Siemens.
● In addition, in the ad it has been specifically pointed out that the brightening of future lies in the brightening of today that can clearly be achieved with this technology.
● The company has enlisted this technology as the Futuristic and scalable technology.
● To prove this, they have shown that many have supported and invested in this venture of the campy.
● Finally, the ad ends on a very realistic note that focuses on bringing happiness and smiles on the face of their closed and loves one which can assuredly be brought via this technology.


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