WaterLight – A device that provides electrical power using only salt water

WaterLight – The Clean Energy Revolution Is Here

According to the World Health Organization, at least 840 million people around the world are without access to electricity, hindering their ability to work beyond daylight hours, carry out essential tasks and stay connected to the wider world. With electricity demand expected to increase by 70% by 2035, and traditional fossil fuels estimated to be depleted in the next 52 years, a solution is urgently needed.

Wunderman Thompson Colombia and renewable energy start-up E-Dina collaborated on WaterLight, a device that provides 45 days of light using only salt-water. This device, is also capable of charging small appliances such as a cell phone or a radio via a USB port. Perfectly suited to seawater, the device also responds to fresh water mixed with salt and even – in emergency situations – urine. The Wayúu’s cultural heritage is further reflected in the waterproof design. Decorated with traditional patterns of power, the wooden surface draws inspiration from the ancient art of ‘Kanas’ weaving, with stylised geometric figures representing the sea, fauna and flora of the natural environment. Meanwhile the strap, created by a ‘Eünün’ – the craftswomen of the community – stays faithful to its artisan roots. WaterLight has been created as a long-lasting, 100% recyclable product. Designed to function for 5,600 hours – which equates to over 230 days or 2 to 3 years of use.

Credits
Agency: Wunderman Thompson
Campaign: WaterLight